Creating Dynamic Multimedia Presentations: Using Mircrosoft® PowerPoint® 2003
Average customer rating: 3 out of 5 stars
  • Not Meant For People Who Do Multimedia For a Living!
  • Extremely easy to use
Creating Dynamic Multimedia Presentations: Using Mircrosoft® PowerPoint® 2003
Carol M. Lehman
Manufacturer: South-Western College Pub
ProductGroup: Book
Binding: Paperback

CommunicationsCommunications | Skills | Business & Investing | Subjects | Books
Running Meetings & PresentationsRunning Meetings & Presentations | Skills | Business & Investing | Subjects | Books
GeneralGeneral | Business & Investing | Subjects | Books
GeneralGeneral | Business | Software | Computers & Internet | Subjects | Books
Look Inside Business BooksLook Inside Business Books | Trip | Specialty Stores | Books
Look Inside Computer BooksLook Inside Computer Books | Trip | Specialty Stores | Books
All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
Business & InvestingBusiness & Investing | Qualifying Textbooks - Fall 2007 | Stores | Books
Computers & InternetComputers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books
Similar Items:
  1. Speaking Professionally: A Concise Guide (with InfoTrac®) Speaking Professionally: A Concise Guide (with InfoTrac®)
  2. The History of Management Thought The History of Management Thought
  3. Discipling Nations: The Power of Truth to Transform Cultures Discipling Nations: The Power of Truth to Transform Cultures
  4. God at Work: Your Christian Vocation in All of Life (Focal Point Series) God at Work: Your Christian Vocation in All of Life (Focal Point Series)
  5. Be a Leader for God's Sake Be a Leader for God's Sake

ASIN: 0324313306

Book Description

Creating Dynamic Multimedia Presentations Using Microsoft PowerPoint® goes beyond the traditional step-by-step manual by exploring specific design and delivery techniques that lead to superior PowerPoint presentations. Astonish clients, managers, and peers using the skills acquired right here. Prepared by Dr. Carol Lehman, an expert presenter and leader in the business communication field, this resource will ensure that you will design and deliver effective presentations. You will learn specific design techniques that allow you to utilize the full functionality of Microsoft PowerPoint 2002 to develop creative, dynamic, and highly effective business presentations that will set you apart. Covers instructions through Windows XP®.

Customer Reviews:

1 out of 5 stars Not Meant For People Who Do Multimedia For a Living!.......2002-07-16

The title make it seem like it teaches you more than the instruction manual does. If you have an understanding of complex animation programs such as Flash or After Effects you can figure out how to do the tricks this book teaches on your own. I thought this book would be a step above the basic...but I was wrong.

Someone who does not do multimedia for a living may think the presentations you create with this book are dynamic...but for those of us who know better...nothing dynamic here.

If you are looking to do really "good" multimedia in PowerPoint...find another book.

5 out of 5 stars Extremely easy to use.......2000-04-15

I recommend this book for all Powerpoint users, from the beginner to the experienced. Not only does it present excellent powerpoint information but the Designer's Pointer are great! As a teacher, I struggle to find GOOD books that are useful in the classroom. I am pleased to find a book that not only incorporates the basics of the software but also supplies design pointers(tips). This book takes you step-by-step through building a powerpoint presentation. The activities are well developed, the introduction of the concepts are well presented. Someone who has never used PowerPoint before can be a novice user after completing the projects in this book. The book is written in plain English and it's layout is easy to use. This book is a must for all presentation users and every teacher needs a classroom set!
Creating Dynamic Presentations with Streaming Media (With CD-ROM)
Average customer rating: 3 out of 5 stars
  • Excellent Treatment of a Dense Program
  • Great book about Producer
  • Stupid, GEEKY, too abstruse
  • Too much GEEK stuff and not enough usable data
Creating Dynamic Presentations with Streaming Media (With CD-ROM)
Matt Lichtenberg , and Jim Travis
Manufacturer: Microsoft Press
ProductGroup: Book
Binding: Paperback

InternetInternet | Home Computing | Computers & Internet | Subjects | Books | Internet & Education | Online Searching | Web Browsers | Web for Kids
GeneralGeneral | Business | Software | Computers & Internet | Subjects | Books
GeneralGeneral | Software | Computers & Internet | Subjects | Books
GeneralGeneral | Graphic Design | Computers & Internet | Subjects | Books
GeneralGeneral | Computers & Internet | Subjects | Books
GeneralGeneral | Web Design | Web Development | Computers & Internet | Subjects | Books
Look Inside Computer BooksLook Inside Computer Books | Trip | Specialty Stores | Books
Similar Items:
  1. Microsoft Producer 2003: Essential Concepts and Techniques Microsoft Producer 2003: Essential Concepts and Techniques
  2. Windows Movie Maker 2 Zero to Hero Windows Movie Maker 2 Zero to Hero
  3. Microsoft  Windows  Movie Maker 2: Do Amazing Things (Bpg-Other) Microsoft Windows Movie Maker 2: Do Amazing Things (Bpg-Other)
  4. Beyond Bullet Points: Using Microsoft  PowerPoint  to Create Presentations That Inform, Motivate, and Inspire (Bpg-Other) Beyond Bullet Points: Using Microsoft PowerPoint to Create Presentations That Inform, Motivate, and Inspire (Bpg-Other)

ASIN: 0735614369
Release Date: 2001-12-19

Book Description

With CREATING DYNAMIC PRESENTATIONS WITH STREAMING MEDIA, you don't have to be a digital media professional to produce stunning digital media. This easy-to-follow handbook introduces Microsoft- Producer for PowerPoint- 2002--an all-in-one tool for turning ordinary slides, audio, video, and still images into impressive online presentations. From product demos to documentaries, e-learning to executive briefings, you'll discover how to make your message come alive with rich streaming media you produce and publish yourself!

Customer Reviews:

4 out of 5 stars Excellent Treatment of a Dense Program.......2005-11-18

MS Producer is highly capable, but very clunky in its interface. This book attempts to serve as a guide, but is hampered by its subject's clunkiness. Still, I was able to use the book and create effective presentations. It would be nice, however, if the authors took some time to think about things from a novice's standpoint and write accordingly. Additionally, checklists, diagrams, and other ways of taking users step-by-step through typical productions would help.

5 out of 5 stars Great book about Producer.......2002-05-01

... This book gives plenty of information for beginners and follows right through to the advanced stuff. It is, though, specifically about using Microsoft's Producer software to make presentations that combine Power Point slides with video or a narration. Despite the title, if you're looking for some general information about streaming media, this isn't the book for you. If you want to use Producer to make some really cool Power Point presentations that people can see on your web sight, then get this book.

1 out of 5 stars Stupid, GEEKY, too abstruse.......2002-04-26

You have to know all the answers BEFORE you buy this book. Only then can you understand it. So why buy it? This is a disappointment.

1 out of 5 stars Too much GEEK stuff and not enough usable data.......2002-04-26

This is such a specialized book. A real deep disappointment. Too geeky. Sometimes road signs are so esoteric only a local person understands them. This book is like that. If you already know the answers, this book is understandable. If not, you are LOST.
Creating Dynamic Multimedia Presentations: Using Microsoft PowerPoint. (Book Reviews). (book review): An article from: Business Communication Quarterly
Average customer rating: Not rated
    Creating Dynamic Multimedia Presentations: Using Microsoft PowerPoint. (Book Reviews). (book review): An article from: Business Communication Quarterly
    Karen Griggs
    Manufacturer: Association for Business Communication
    ProductGroup: Book
    Binding: Digital

    GeneralGeneral | Business & Investing | Subjects | Books
    GeneralGeneral | Business & Investing | Subjects | e-Docs | Formats | Books
    TelecommunicationsTelecommunications | Business & Investing | Subjects | e-Docs | Formats | Books
    ASIN: B0009FN4PO
    Release Date: 2005-07-30

    Book Description

    This digital document is an article from Business Communication Quarterly, published by Association for Business Communication on June 1, 2002. The length of the article is 812 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

    Citation Details
    Title: Creating Dynamic Multimedia Presentations: Using Microsoft PowerPoint. (Book Reviews). (book review)
    Author: Karen Griggs
    Publication: Business Communication Quarterly (Refereed)
    Date: June 1, 2002
    Publisher: Association for Business Communication
    Volume: 65 Issue: 2 Page: 118(4)

    Article Type: Book Review

    Distributed by Thomson Gale
    Creating Dynamic Multimedia Presentations
    Average customer rating: Not rated
      Creating Dynamic Multimedia Presentations
      Carol Lehman
      Manufacturer: South-Western College Pub
      ProductGroup: Book
      Binding: Paperback
      ASIN: B000OUC2TS
      Creating Dynamic Multimedia Presentations Using Microsoft Powerpoint: Using Microsoft Powerpoint
      Average customer rating: Not rated
        Creating Dynamic Multimedia Presentations Using Microsoft Powerpoint: Using Microsoft Powerpoint
        Carol M. Lehman
        Manufacturer: Course Technology
        ProductGroup: Book
        Binding: Paperback
        ASIN: B000OUEY2Q

        The Unwanted Gaze: The Destruction of Privacy in America
        Average customer rating: 4 out of 5 stars
        • Good Topic, Mediocre Effort
        • Dry and distant...
        • Privacy under siege in a modern day "Panopticon"
        • If you value Freedom, read this book
        • THE DESTRUCTION OF PRIVACY IN AMERICA VIA THE INTERNET!
        The Unwanted Gaze: The Destruction of Privacy in America
        Jeffrey Rosen
        Manufacturer: Vintage
        ProductGroup: Book
        Binding: Paperback

        GovernmentGovernment | Business & Culture | Computers & Internet | Subjects | Books
        PrivacyPrivacy | Business & Culture | Computers & Internet | Subjects | Books
        LegalLegal | Current Events | Nonfiction | Subjects | Books
        GeneralGeneral | Politics | Nonfiction | Subjects | Books
        GeneralGeneral | Constitutional Law | Law | Subjects | Books
        GeneralGeneral | Law | Subjects | Books
        GeneralGeneral | Constitutional Law | Law | Professional & Technical | Subjects | Books
        GeneralGeneral | Law | Professional & Technical | Subjects | Books
        Similar Items:
        1. Database Nation : The Death of Privacy in the 21st Century Database Nation : The Death of Privacy in the 21st Century
        2. The Limits of Privacy The Limits of Privacy
        3. The Right to Privacy The Right to Privacy
        4. Technology and Privacy: The New Landscape Technology and Privacy: The New Landscape
        5. The Transparent Society: Will Technology Force Us to Choose Between Privacy and Freedom? The Transparent Society: Will Technology Force Us to Choose Between Privacy and Freedom?

        ASIN: 0679765204
        Release Date: 2001-06-12

        Amazon.com

        George Washington University law professor Jeffrey Rosen offers a vigorous defense of privacy in this book inspired by "the constitutional, legal, and political drama that culminated in the impeachment and acquittal of President Bill Clinton." He is particularly piqued at Ken Starr's investigation of Monica Lewinsky's private life, including her book-buying habits and the love letters she stored on her computer but never sent. "Privacy protects us from being misdefined and judged out of context in a world of short attention spans, a world in which information can easily be confused with knowledge," writes Rosen, who is also a legal affairs writer for The New Republic. "In such a world, it is easy for individuals to be victimized by the reductionist fallacy that the worst truth about them is also the most important truth."

        Rosen has two overriding concerns: how sexual-harassment law has underwritten invasions of privacy (it was Paula Jones's suit against Clinton, after all, that led to the Lewinsky revelations), and how the Internet threatens anonymity (he criticizes, for instance, Amazon.com's "creepy feature that uses ZIP codes and domain names to identify the most popular books purchased on-line by employees at prominent corporations"). Much of The Unwanted Gaze reads like a law review article--albeit one written with the storytelling touch of a professional reporter--and at times Rosen seems to aim mainly for an academic audience. Yet the book remains entirely open to lay readers, especially when Rosen delivers his impassioned apologies for privacy: "There are dangers to pathological lying, but there are also dangers to pathological truth-telling. Privacy is a form of opacity, and opacity has its values. We need more shades and more blinds and more virtual curtains. Someday, perhaps, we will look back with nostalgia on a society that still believed opacity was possible and was shocked to discover what happens when it is not." Rosen is a sharp thinker with a knack for conveying complex ideas through readable prose. --John J. Miller

        Book Description

        The Unwanted Gaze is an important book about one of the most pressing issues of our day: how changes in technology and the law have combined to demolish our rights of privacy, and what we can and must do to re-secure them.

        In a world in which Ken Starr can subpoena Monica Lewinsky?s bookstore receipts and deleted e-mail messages can be used as justification for firing employees, it?s clear that private information of all kinds can be taken out of context and wielded against us. Where exactly did our constitutional guarantees on privacy go? In superbly lucid prose, Jeffrey Rosen tells not only where those privacy rights went but also how we can get them back. The Unwanted Gaze is utterly indispensable for anyone who cares about the future of his or her private life.

        Customer Reviews:

        3 out of 5 stars Good Topic, Mediocre Effort.......2002-07-26

        I bought this looking for some insight into the increasingly popular privacy movement. I got what I was looking for, but it wasn't a GREAT book, just a good book.

        1 out of 5 stars Dry and distant..........2001-10-09

        I bought this book expecting something more than opinion on database policy, and was never able to force myself to finish it. I found no evidence that the author has ever realized that coercive, devastating assaults on our privacy can be conducted by our neighbors, friends, and co-workers using radio technology and other covert surveillance devices.

        Despite the over-riding fear of big brother--both government and corporate--the people who know us, even if we do not know them, constitute the greatest unrecognized threat to our privacy. They are the ones who can really "hit us where we live". Most serious crimes are committed by those closest to us.

        Unfortunately, both public policy and privacy advocates seem to lack awareness of the destructiveness and availability of cheap electronic surveillance components, and the almost impossible task of escaping from this type of "unwanted gaze".

        We need authors like Jeffrey Rosen to consider the impact of having their voices and images recorded and broadcast without our knowledge. They should then go shopping. Manuals, devices, and tips for the destruction of personal privacy are mass produced and widely available for ridiculously low fees. Manuals, devices, and policy to protect individuals against violations by other individuals are completely ineffectual. If a victim is not a public figure, authorities, including lawyers, will not even hear the complaints. There is currently no defense, private or governmental, against this particular brand of urban terrorism...

        It's a given that government and major corporations will violate our privacy in the course of their everday endeavors. The average citizen will probably never be able to catch them, much less stop them, and will probably suffer little harm. The same is not true when your neighbor buys an illegal scanner and tapes your phone calls or hides a wireless camera in your bedroom and publishes it on the internet.

        One important policy concern: Law enforcement, corporations, and government-in-general have a large stake in persuading the populace this technology is restricted to "authorized users" and that common access and abuse of electronic technology is still science fiction...If we keep believing this technology isn't being misused by our neighbors, we won't cry out for laws that make it more difficult for the powers that be to continue abusing their access to our lives.

        4 out of 5 stars Privacy under siege in a modern day "Panopticon".......2001-03-14

        Let me get my two main criticisms of Rosen's book out of the way first: 1) I am not a legal scholar (or a lawyer), and found the book to be a little too technical, even somewhat tedious at times, although it is basically well written and even impassioned; and 2) I also thought the book focused somewhat obsessively on one particular privacy-related issue ("sexual harassment"), and specifically the argument that much of what we classify as sexual harassment would be better dealt with as "invasion of privacy." I felt like this could have been summarized in a few pages and not have taken up half the book!

        Despite these criticisms, overall I found this book to be very interesting and helpful in focusing the mind on the important issue of privacy - its importance and its potential erosion (even destruction) in America today. As far back as medieval times, we learn from Rosen, authorities routinely ruled that potential injury to a neighbor's privacy meant that a window looking out onto a common courtyard "had to be removed even if the individuals whose privacy was violated failed to protest." Rosen also introduces us to the fascinating Talmudic concept of "Hezzek Re'iyyah" (the "injury caused by seeing"), which basically says that even a small invasion of privacy causes damage.

        Rosen's discussion of privacy in cyberspace is very interesting and timely. Rosen points out how, every time you use the internet, you are leaving a trail (an "electronic footprint" of "cookies") which is recorded - whether by a private company or the government -- and which makes it possible for someone to (as Rosen puts it) "trace nearly everything we read, write, browse, and buy."

        A big part of the problem facing privacy in America today, as Rosen points out, is that technology keeps racing ahead, allowing for greater and greater monitoring of our every move. Given this, Rosen frames the question as following: "will we be passive in the face of technological determinism" or not? Today it is possible for your employer to monitor literally every keystroke you hit on your computer keyboard, to read all your e-mails, to monitor your phone conversations, etc. Just thinking about this makes me somewhat tense, and, indeed, according to Rosen, studies show that workers who are being monitored electronically have "higher levels of depression, tension, and anxiety" than unmonitored employees. Interestingly, Rosen points out, the monitored employees also appear to be less productive than the unmonitored ones as well, so all this monitoring apparently doesn't even help - and may even hurt - the company's bottom line!

        In sum, Rosen's book lays out the case that privacy - so important for the many reasons which Rosen explains -- is today under siege. Where are the "backstage" areas to let our hair down, remove our `masks" and be ourselves, Rosen asks? Are we all just characters on "The Truman Show" (or "Survivor" or "The Real World")? How can we optimally pursue, as Rosen puts it, "the capacity for creativity...the development of self and soul, understanding, friendship, and even love" in a world where we can never be sure of privacy? Where is there a place for human eccentricity, individuality, and ultimately, freedom, in a world where everyone is subject to constant surveillance (like Jeremy Bentham's "Panopticon")? And, Rosen asks, who would want to live in such a world? If you find any of this interesting, I recommend that you read "The Unwanted Gaze."

        5 out of 5 stars If you value Freedom, read this book.......2000-12-18

        Ever wonder why Monica Lewinski's private life could be held up to public scorn when she was never charged with a crime nor was even the target of a law suit? Ever wonder what has happened to the 4rth amendment's protection against unreasonable searches and seizures? Are you baffled by the social straight jacket that "Sexual Harassment" law has imposed on both men and women in the work place? Then read Professor Rosen's book. Well researched, clearly written for the layman, in a little over 200 pages, Jeffrey Rosen explains how privacy rights have been eroded and why personal privacy is so critical for the functioning of a free society.

        5 out of 5 stars THE DESTRUCTION OF PRIVACY IN AMERICA VIA THE INTERNET!.......2000-12-07

        Jeffrey Rosen, author of THE UNWANTED GAZE (2000), went to Harvard College, Oxford U. (Balliol College....the book jacket doesn't say if he were a Rhodes Scholar like President Clinton was, but probably he was), and finally (again like President Clinton), Yale Law School. Also, like Mr. Clinton, Mr. Rosen taught (still teaches) law school at Washington, D.C.'s excellent and underrated Geroge Washington University. Need we say more? If EVER an overachiever walked the face of the planet, Mr. Rosen certainly fits the that description. Beyond question, he is one smart dude!

        His excellent book, THE UNWANTED GAZE (about privacy invasion by computers...and evil people invading YOUR PRIVACY using computers), is worth buying from Amazon.Com and reading again and again.

        This is easier said than done. Simply possessing the book and finding a quiet place to read it doesn't deliver the information Rosen offers (worth having once gotten) easily. His book is about an immensely complicated subject, and even though Rosen is a genious (really!) law professor, etc., etc., tackling his book ain't easy.

        The result is that, through no fault of his own (he's breaking very thick and important ice), his book is extremely difficult to read and digest.

        Read it anyway.

        You'll learn a lot about an important subject.

        Here's what his book is about:

        As thinking, writing, and gossip increasingly take place in cyberspace, the part of our life that can be monitored and searched has vastly expanded. E-Mail, for instance (the most used and most famous form of cyberspace use), even after it is deleted, becomes a PERMANENT record that can be resurrected by employers or prosecutors (district attorneys, cops, the FBI, the CIA....you know....those guys, and for the past 30 years, those girls) at ANY point in the future. Cyberspace doesn't give a damn about paper deterioration, etc. Cyberspace is a WHOLE NEW media ball game with brand new rules!

        On the Internet, EVERY website we visit, every store we browse in, every magazine we skim...AND the AMOUNT OF TIME we skim it...create electronic FOOTPRINTS that can be traced back to us, revealing detailed patterns about our tastes, preferences, and intimate thoughts (example...I visit public libraries very often and use library computers and Internet services....cops checking up on me who trace writings like the one you are now reading...composed in a Maryland public library...and see a pattern of public library use).

        The brilliant Mr. Rosen (a smart lawyer you ought to hire if you get in trouble) explores the legal, technological, and cultural changes that have undermined our ability to control how much personal information about ourselves is communicated to others. He proposes ways of reconstructing some of the zones of privacy that law and technology have been allowed to invade (computers, the Internet, etc. ALONE don't do evil things and victimize people without help....it takes bad guys and gals USING computers, the Internet, etc. to do us dirty and invade out privacy).

        Poor gorgeous, big busted Monica Lewinsky, the Linda Lovelace of the Whitehouse, is the main example Mr. Rosen uses to illustrate his worthwhile point. If Mr. Rosen is a comic book example of an overachiever (see above stated educational credentials if you doubt he is an overachiever), Ms. Lewinsky is the comic book provider of oral sex to highly place politicians, certainly eclipsing Linda Lovelace and others you may have heard about. She got famous for this, and thus is easy to relate to.

        For this reason, perhaps, Mr. Rosen, uses her. He does so brilliantly to show how legal types and nosy types got away with invading her privacy using computers and the Internet. Ms. Lewinsky was not regarded sympathetically by the media, and perhaps for this reason, the VIOLATION of HER RIGHTS to privacy was ignored as a journalistic topic. She was, in the male chauvinist mentality of the times, simply regarded as an appendage of the OTHER villain in the Clinton/Lewinsky story, Mr. Clinton, destined to become the most famous sex act President in U.S. history (it will be hard for future sex abuse Presidents to top his act).

        Mr. Rosen plays the gentleman, and defends Ms. Lewinsky, especially her violated rights to privacy. These rights were invaded when her computer use (to buy books, to write her diary, to send E-Mail communications, etc.) was used AGAINST her (in order to make Mr. Clinton look bad) in flagrant VIOLATION of her rights to free speech and privacy.

        Mr. Rosen makes the dubious legal analysis that women seeking redress from sexual harrassment abuses, such as those suffered by Paula Jones and Anita Hill, should trash sexual harrassment charges and instead charge invasion of privacy. This is one of the very few few weak parts of Rosen's book or thinking, but it is such spectacular balderdash that it is worth mentioning.

        The author of THE UNWANTED GAZE (title taken from the "Encyclopedia Talmudit," not to be confused with the Talmud) discusses Kenneth Starr's tapes and DoubleClick's (DoubleClick is the world's largest Internet advertising company at present....buy its stock if you want to get rich quick) on-line profiles (they probably have mine gotten from Amazon.Com and also from HotMail, both of whom successfully solicited "profiles" ,i.e. autobiographies, from me).

        This smart Yale lawyer prepared by Oxford and Harvard REALLY covers the waterfront.

        The result is that readers like me get very scared of the Internet, and start returning to use of OTHER information sources nutty FBI loose cogs (like G. Gordon Liddy and J. Edgar Hoover) can't trace so easily. For instance, NOW, when I want to communicate with one of my celebrity friends, I use the public library's copy of WHO'S WHO IN AMERICA.....their PRINT copy, NOT their on-line copy. THAT WAY bad guys don't know who I'm sending nasty notes to, or nice notes, as the case may be.

        Staying away from the Internet might be a healthy thing. Personally, I don't plan to, but you might consider the idea. You'll probably last longer than I will.
        The Unwanted Gaze: The Destruction of Privacy in America.(Review) (book review): An article from: Trial
        Average customer rating: Not rated
          The Unwanted Gaze: The Destruction of Privacy in America.(Review) (book review): An article from: Trial
          Robert Gellman
          Manufacturer: Association of Trial Lawyers of America
          ProductGroup: Book
          Binding: Digital
          ASIN: B0008HS7SC
          Release Date: 2005-07-28

          Book Description

          This digital document is an article from Trial, published by Association of Trial Lawyers of America on March 1, 2001. The length of the article is 934 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

          Citation Details
          Title: The Unwanted Gaze: The Destruction of Privacy in America.(Review) (book review)
          Author: Robert Gellman
          Publication: Trial (Magazine/Journal)
          Date: March 1, 2001
          Publisher: Association of Trial Lawyers of America
          Volume: 37 Issue: 3 Page: 82

          Article Type: Book Review

          Distributed by Thomson Gale
          The Unwanted Gaze: The Destruction of Privacy in America
          Average customer rating: Not rated
            The Unwanted Gaze: The Destruction of Privacy in America
            Jeffrey Rosen
            Manufacturer: Random House
            ProductGroup: Book
            Binding: Paperback
            ASIN: B000K1YDMU

            A Little Knowledge Is a Dangerous Thing: Understanding Our Global Knowledge Economy
            Average customer rating: 4 out of 5 stars
            • the high road and the low road
            A Little Knowledge Is a Dangerous Thing: Understanding Our Global Knowledge Economy
            Dale Neef
            Manufacturer: Butterworth-Heinemann
            ProductGroup: Book
            Binding: Hardcover

            GuidesGuides | Job Hunting & Careers | Business & Investing | Subjects | Books
            Economic ConditionsEconomic Conditions | Economics | Business & Investing | Subjects | Books
            Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
            InternationalInternational | Economics | Business & Investing | Subjects | Books
            GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
            GeneralGeneral | Business & Investing | Subjects | Books
            Economic ConditionsEconomic Conditions | International | Business & Investing | Subjects | Books
            GeneralGeneral | International | Business & Investing | Subjects | Books
            Production & OperationsProduction & Operations | Management & Leadership | Business & Investing | Subjects | Books
            All Amazon UpgradeAll Amazon Upgrade | Amazon Upgrade | Stores | Books
            Business & InvestingBusiness & Investing | Amazon Upgrade | Stores | Books
            All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
            ASIN: 0750670614

            Book Description

            It is said that a little knowledge is a dangerous thing. It is a time honored cautionary statement that has suddenly acquired a new urgency. A little knowledge is dangerous, because as a force for dramatic change, knowledge today is revolutionary. More is known and being learned everyday than was ever known or learned before. As a direct result, the pace of change-and that means change in the sense of everything from business to economics, science, medicine, and politics-is beginning to accelerate much more rapidly than ever before in mankind's history.

            The purpose of this book then is twofold. First it is to provide a broader case for action for knowledge management-to explain what it is, why it has come about and why it is important. In this regard, we take a step back and try to understand the root causes behind the knowledge management techniques are very different, and in many ways more important, than the sort of process or productivity improvement techniques we have dealt with before.


            "Brains, not brawn. The success of countries, companies and people in the next century will depend on what they know and how clever they are at using this knowledge. Dale Neef has given us the best outline yet of the forces behind this extraordinary change in the world economy, the threats and opportunities we all face, and the prizes that await the winners."
            -Hamish McRae, author, The World in 2020, Associate editor, "The Independent", London

            "Dale Neef has produced a singular achievement: a book which lucidly
            explains the powerful driving role being played by knowledge in the emerging global economy. He provides a penetrating, all-too-rare trans-national perspective which highlights in a highly readable manner the historical, social and technological context within which this revolution is taking place. In doing so, he has stripped away the hype and jargon with which many knowledge management "experts" have clouded this structural change in the global economy.

            Mr. Neef offers a fascinating array of facts to support his explanations and goes on to discuss the implications of these developments for managers, for companies and for national governments. This book is a must-read for anyone actively engaged in global business today."
            -Jon Lowe, Former U.S. Deputy Assistant Secretary of Labor

            "A Little Knowledge Is a Dangerous Thing provides a very comprehensive view of the impact that the knowledge revolution on our 21st Century society. The economic dislocations that Dale Neef describes are already taking place, creating the prospect that large segments of our population may not have the skills for sustainable employment in the future. The implications of these events on the social and political fabric of our country give one great pause for reflection and concern."
            -William R. Brody, President, The Johns Hopkins University

            "Once again, Dale Neef combines just the right amounts of theory, academia and practical business experience to write a truly insightful book. In his consulting work, Mr. Neef's broad business, cultural and educational background has allowed him to analyze problems from a rich variety of perspectives. In this book, he artfully applies this skill to Knowledge Management."
            -James R. Breakey, Senior Vice President, Chief Information Officer, Green Tree Financial Corporation

            "This book is full of facts... that we need to understand if we are to draw critical conclusions about how the knowledge economy is impacting our businesses and our lives. Neef provides us with a broad perspective, concentrating not just on the US, but including insightful comparisons with Canada and Europe as well as many developing countries. The numbers provide an eye opening look at what has changed and what is changing in the knowledge economy...It is a book that challenges our thinking and ...provides a much needed conceptual framework to guide the actions organizations will need to take in the knowledge economy."
            -Nancy M. Dixon, Associate Professor of Administrative Sciences, The George Washington University

            "Leveraging employee knowledge has become a strategic necessity for all "high road" companies, and organizations must optimize knowledge management techniques in the new global economy. Ford understands the need to capitalize on the knowledge of our employees in order to improve our business and enhance shareholder value in what is now a knowledge-based, global economy."
            -Dar Wolford, Ford Manager, Best Practice Replication

            · Marries international knowledge management and economics
            · Provides a broader business case for action based on clearly defined collective set of policies and practices
            · The only book we know that explains the cause and effect relationship between the global knowledge-based economy and knowledge management

            Customer Reviews:

            4 out of 5 stars the high road and the low road.......2000-06-14

            Provides a useful analysis of the place and significance of knowledge management in the development of business and society, though it is limited in the range of societal implications that it considers.The book is well organised, with sound definitions (in a muddy field), a formidable array of facts and good analysis. The explanation of the 'knowledge foundation' (Ch.7) is particularly valuable.

            Chapters 1 through 6 develop the argument that globalisation and the knowledge economy together amount to a major continuing revolution in the way the world works, and that this revolution is a continuing process, not an event. Chapters 1 through 5 work systematically through the major changes associated with the knowledge economy and globalisation, while Chapter 6 draws important conclusions for the organisation based round six major changes including the level of workforce education, changes in employment, the development of IT in general and groupware in particular, and culture shifts.

            At this point, Neef introduces the critically important concept of 'high road' and 'low road' organisations and a third group of independent knowledge workers. Essentially, the world is moving towards dominance by a limited number of knowledge based, global organisations, with much of the physical production carried out by relatively small, undercapitalised, low wage 'low road' companies engaged in a 'race to the bottom' and an intermediate group of independent knowledge workers.

            These corporate polarities are strongly reflected in society, with the trend toward increasing inequalities of income and wealth. Statistics of national wealth are becoming less and less meaningful as the world and nations (even the USA) divide into 'high road' wealthy 'hotspots' (Silicon Valley, the Bangalore region of India etc) and 'low road' areas of economic stagnation or decline.

            Chapter 7 contains a very useful overview of the place of knowledge management in the world of business. By way of introduction, he points to the confusion caused by the division of KM exponents into 'high-touch' and 'high-tech' groups, where the first are interested primarily in working relationships and culture and the second see KM as primarily a function of new communications technologies, with a third group who see KM 'simply as a way of capturing and distributing leading practices or lessons learned. He seeks to integrate these perspectives around seven broad practice areas.

            The rest of the book goes broad again, to look at impacts on the social fabric on global competition and implications for (US) national policy. It highlights the implications of 'high road' strategies relative to lack of an explicit strategy or 'low road' strategies and concludes that national government intervention is necessary to ensure that appropriate strategies are followed at a national level.

            Books:

            1. Decolonisation, Globalisation: Language-in-education Policy And Practice (New Perspectives on Language and Education)
            2. Delivering the Goods: The Art of Managing Your Supply Chain
            3. Democracy, Citizenship and the Global City (Innis Centenary Series)
            4. Determinants of Economic Growth: A Cross-Country Empirical Study (Lionel Robbins Lectures)
            5. Developments In The Economics Of Copyright: Research And Analysis
            6. Does America Need a Foreign Policy? : Toward a Diplomacy for the 21st Century
            7. Economic Freedom of the World, 2004: Annual Report (Economic Freedom of the World)
            8. Energy Economics: A Modern Introduction
            9. Exploring the Black Box: Technology, Economics, and History
            10. Farm to Factory: A Reinterpretation of the Soviet Industrial Revolution (Princeton Economic History of the Western World)

            Books Index

            Books Home

            Recommended Books

            1. The Yiddish Policemen's Union: A Novel
            2. Rich Dad's Advisors®: The ABC's of Getting Out of Debt: Turn Bad Debt into Good Debt and Bad Cre
            3. Dynamic Food Webs: Multispecies Assemblages, Ecosystem Development and Environmental Change
            4. Goldfish Varieties and Genetics: A Handbook for Breeders
            5. Introduction to Computational Biology: Maps, Sequences and Genomes
            6. Power vs. Force: The Hidden Determinants of Human Behavior
            7. On Beulah Height
            8. In Harmony With Nature: Painting Techniques for a New Age
            9. Georgian Architectural Designs and Details: The Classic 1757 Stylebook
            10. Ecology and Man in Mexico's Central Volcanoes Area