Book Description
The tenth edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intutive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics, and no previous training in calculus.
Customer Reviews:
This is a really good book.......2003-06-21
Economics does not have to be dry and boring, and Hirschey proves it. I especially like the fact that the book explains economic theory in plain English and then shows how it works with real-world examples. This is a really good book. No wonder its a best-seller.
Book Description
Management Accounting, 6e integrates coverage of both functional-based management topics (such as job-order and process costing) and activity-based management topics (such as strategic cost analysis, activity-based tactical decision making, productivity measurement and control, quality cost management, theory of constraints, process value analysis and international topics). This approach emphasizes that changing conditions often require a change in cost management systems.
Customer Reviews:
Good for MBA class.......2005-12-14
Overall I liked the book. But there are some goofy computer graphics and sideline stories that take up room and distract the reader. The definitions need to be in the side margins. The book is written well with a lot of examples. It was very expensive and has a lot of color through out it and the cover. I used the optional software PT3 that allows the students to do the homework online. It is good for the students-but there are some formatting errors and the hints are useless. I got an A in the class so I am not complaining. I would reccomend it for upper level students only.
Book Description
The seventh edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intutive, algebra-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics or higher-level mathematics. The text focuses on the economics--not the mathematics--of the managerial decision process.
Customer Reviews:
Covers everything .......2007-09-27
When buying this book at amazon I thought might be it will not cover everything including chapters and problems but trust me I could locate everything that this book should cover.
Thanx to Amazon.
An outstanding text for the study of managerial economics!.......2006-10-06
As an instructor of economics, I give high marks to Mark Hirschey in his compilation of a textbook designed for studying a subject integral for any student of business or administrative sciences. It is designed primarily for those who may not necessarily have a strong quantitative background but need to understand the fundamentals of decision making and its application of economic concepts. The study of management comes from economics in that a manager makes decisions to maximize the objectives of an organization by efficiently allocating limited resources given limited choices or alternatives. The means of efficiently utilizing resources form the basis for making sound economic decisions whether an individual is running a small business operation or directing the workings of a major corporation.
Hirschey provides excellent examples to support the concepts that he presents in each chapter. There are a total of 18 chapters along with appendices. Each chapter tries to relate both management and economic principles to the workings of a business entity and show what real world problems may impede the applications of theoretical concepts. The manager is both a decision maker and a risk taker, and each decision he/she makes has both short-run and long-run results. One need not have an extensive quantitative background to attempt to solve the problems that Hirschey presents at the end of each chapter.
Mark Hirschey has provided a clear and concise text for understanding the economic applications to decision making in the business world. It is not surprising that a number of academic institutions use this book as the standard text for their managerial economics classes both at the undergraduate and graduate levels. Teachers should find it suitable to use for enhancing the learning processes of future business and professional leaders with its numerous illustrations and examples of important concepts and its continuous references to contemporary issues.
Very Disappointed.......2005-09-17
I am using this text for a managerial economics class for MBA students. I selected this text because it includes chapters on statistics, linear programming and risk, which I am covering in the class. Unfortunately, it is filled with errors - typos, incorrect formulas, and misrepresentation of basic economic concepts, such as derived demand. Some of the typos and other mistakes make concepts very confusing for the students. I am extremely disappointed. I expected much better from a book that is the eighth edition. I do not understand how it went to print with so many mistakes. I have contacted the publisher. I will not be using this text again.
Good at fixing a problem.......2005-09-12
This company was quick to respond to problems and I find them reliable.
A comprehensive tool of Managerial Economics.......2000-08-26
Hirschey described the beauty of managerial economics in a very faishonable way. The fundaments were placed in balanced way and its clear with upto the point information. I enjoyed reading this book more than a study material.
Book Description
In response to extensive market feedback, Larry Gitman and Carl McDaniel are proud to offer The Best of The Future of Business. Developed directly from Gitman and McDaniel's larger, best-selling text, this new version will appeal to instructors wanting a streamlined text combined with a proven ancillary package. With a goal of helping readers understand business trends, anticipate future business conditions, and prepare for successful careers, The Best of The Future of Business showcases the dramatic changes occurring in the business environment of today and tomorrow. Key principles are illustrated by hundreds of current examples, while the latest concepts and theories are covered in detail with numerous illustrations. Regardless of how you teach, The Best of The Future of Business, offers an extensive system of teaching and learning resources designed to ease course preparation and drive reader interactivity.
Book Description
"Writing in a readable style and developing communication concepts in an impressive manner, Whalen pulls from his experience in sales, broadcasting, politics, and teaching to inductively develop the process of acquiring competency as a communicator."
--CHOICE
"I See What You Mean is an invaluable book for the professional. Its warm and witty style of writing makes it an enjoyable book to read; its powerful message makes it a mandatory book to read. Joel Whalen explores the foundations of communication, focusing on the unique nature of business interactions, and then takes the issue to an even more practical level. I See What You Mean provides the necessary tools to prepare and deliver a persuasive presentation that leaves both the speaker and the listener satisfied. The book is sprinkled with tips, ranging from how to close the technical heavy sale to overcoming speech anxiety or building the credibility that will help springboard your career. I See What You Mean is a treasure of techniques and insights into business communication."
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Advertising Associate, American Medical Association
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Dairy & Food Industries Supply Association, Inc.
"D. Joel Whalen's I See What You Mean is as entertaining as it is educational. The creative and clever analogies used in the text provide clear and interesting insight for the seasoned executive and the new professional alike. Dr. Whalen's colorful personality and keen ability to captivate an audience have been perfectly translated into text that is logically written and exciting to read. Ideal for classroom use--students come to class prepared and eager to apply what they've learned from the reading."
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Justus Ludewig von Uslar, and the First Book on Allelopathy
R.J. Willis
Manufacturer: Springer
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ASIN: 1402027524 |
Book Description
Allelopathy is a fascinating and perplexing topic that concerns the chemical interactions of plants. It has profound implications in agriculture and forestry where species are grown artificially in mixture, with no evolutionary history of co-existence. The topic of allelopathy is widely credited as commencing in 1937, when the term ‘allelopathy’ was coined by Molisch. However, the concept of allelopathy has been recorded since Greek and Roman times, became extremely controversial in the first half of the 19th century, and remains so today.
This book concerns a virtually unknown treatise by Justus Ludewig von Uslar, published in 1844, which emerges as the first book entirely devoted to the concept of allelopathy. The book provides the historical background to allelopathic knowledge, from antiquity to c. 1840. It also provides for the first time a biography of Justus Ludewig von Uslar, who is best known as the first Consul-General for Hannover in Mexico, and Director of the Mexican Company, a British venture mining company. In many ways von Uslar epitomises the tradition of the gentleman scientist of the 19th century. The book then offers a full translation into English of von Uslar's rare treatise, which foreshadows many ideas current in allelopathic research.
Amazon.com
First published in 1917, On Growth and Form was at once revolutionary and conservative. Scottish embryologist D'Arcy Wentworth Thompson (1860-1948) grew up in the newly cast shadow of Darwinism, and he took issue with some of the orthodoxies of the day--not because they were necessarily wrong, he said, but because they violated the spirit of Occam's razor, in which simple explanations are preferable to complex ones. In the case of such subjects as the growth of eggs, skeletons, and crystals, Thompson cited mathematical authority: these were matters of "economy and transformation," and they could be explained by laws governing surface tension and the like. (He doubtless would have enjoyed the study of fractals, which came after his time.) In On Growth and Form, he examines such matters as the curve of frequency or bell curve (which explains variations in height among 10-year-old schoolboys, the florets of a daisy, the distribution of darts on a cork board, the thickness of stripes along a zebra's flanks, the shape of mountain ranges and sand dunes) and spirals (which turn up everywhere in nature you look: in the curve of a seashell, the swirl of water boiling in a saucepan, the sweep of faraway nebulae, the twist of a strand of DNA, the turns of the labyrinth in which the legendary Minotaur lived out its days). The result is an astonishingly varied book that repays skimming and close reading alike. English biologist Sir Peter Medawar called Thompson's tome "beyond comparison the finest work of literature in all the annals of science that have been recorded in the English tongue." --Gregory McNamee
Book Description
Classic of biology and modern science sets forth seminal "theory of transformation"—that one species evolves into another not by successive minor changes in individual body parts but by large-scale transformations involving the body as a whole. Rich literary style. Over 500 photographs and drawings. Index.
Customer Reviews:
Mathematical-biological gems.......2007-09-28
This is a delightful book. I shall give some sample highlights. First some things from the particularly enjoyable chapter 2, "On Magnitude".
Raindrops come in the sizes 2^n (p. 59, Dover ed.). Proof: As they leave the cloud the rain drops are all of the same size. If two rain drops meet they make one raindrop of twice the mass, as so start falling faster than the singles. Thus it will never merge with a single to make a size 3 drop, but it may join another double to make a quadruple drop. Of course the quadruples fall faster than the doubles and the singles, so they will only merge with other quadruples, and so on.
Many results are derived from "dimension theory". A simple illustration is the following "paradox" of constant-temperature animals (pp. 33-34). "The heat lost must ... be proportional to the surface of the animal: and the gain must be equal to the loss, since the temperature of the body keeps constant. It would seem, therefore, that the heat lost by radiation and that gained by oxidation vary both alike, as the surface-area, or the square of the linear dimensions, of the animal. But this result is paradoxical; for whereas the heat lost may well vary as the surface-area [i.e., as l^2], that produced by oxidation ought rather to vary as the bulk of the animal [i.e., as l^3]". Thus one is "driven to the conclusion that the smaller animal does produce more heat (per unit mass) than the larger one, in order to keep pace with surface loss; and that this extra heat-production means more energy spent, more food consumed, more work done."
Another illustration of dimension theory: the maximum jumping height of an animal is constant under scaling (p. 37), for "the work done in leaping is proportional to the mass and to the height to which it is raised, W proportional to mH. But the muscular power available for this work is proportional to the mass of muscle, ... W proportional to m. It follows that H is ... a constant. In other words, all animals, provided that they are similarly fashioned, with their various levers in like proportion, ought to jump not to the same relative but to the same actual height." It follows that "neither flea nor grasshopper is a better but rather a worse jumper than a horse or a man."
Yet another illustration of dimension theory: the maximum velocity of a fish is proportional to sqrt(length), "For the velocity (V) which the fish attains depends on the work (W) it can do and the resistance (R) it must overcome. Now we have seen that the dimensions of W are l^3 [muscle volume], and of R are l^2 [surface area friction]; and by elementary mechanics W is proportional to RV^2, or V^2 proportional to W/R. Therefore V^2 is proportional to l^3/l^2=l, and V proportional to sqrt(l)" (p. 31).
For land animals, however, velocity is constant under scaling (p. 38), as we se by considering "the momentum created ... by a given force acting for a given time: mv=Ft. We know that m is proportional to l^3 and t=l/v, so that l^3v=Fl/v, or v^2=F/l^2. But whatsoever force be available, the animal may only exert so much of it as is in proportion to the strength of his own limbs, that is to say to the cross-section of bone, sinew and muscle; and all of these cross-sections are proportional to l^2, the square of the linear dimensions. The maximal force, F_max, which the animal dare exert is proportional, then, to l^2; therefore F_max/l^2=contant. And the maximal speed which the animal can safely reach ... is also constant."
Geodesics: "an instructive case is furnished by the arrangement of the muscular fibres on the surface of a hollow organ, such as the heart or the stomach. ... In fact we have a right to expect that the muscular fibres covering such organs will coincide with geodesic lines ... For if we imagine a contractible fibre ... to be fixed by its two ends upon a curved surface, it is obvious that its first effort of contraction will tend to expend itself in accommodating the band to the form of the surface, in 'stretching it tight,' ... and it is only then that further contraction will have the effect of constricting the tube and so exercising pressure on its contents. Thus the muscular fibres ... arrange themselves automatically in geodesic curves: in precisely the same manner as we also construct complex systems of geodesics whenever we wind a ball of wool or spindle a tow, or when the skilful surgeon bandages a limb" (pp. 742-744).
Comparative anatomy of bridges. A parabolic arch bridge is designed to distribute stress uniformly. Its shape is determined by a "stress diagram": if we imagine the bridge as a beam on two pillars and plot the stress as a function of position on the bridge then we get precisely the arch needed to equi-distribute this stress. More generally, "Every diagram of moments represents the outline of a framed structure which will carry the given load with a uniform horizontal stress" (p. 996), and "to precisely those stress-lines has Nature kept in the building of the bone" (p. 995). So, for example, "whenever the head and neck represent a considerable fraction of the whole weight of the body, we tend to have large bending-moments over the fore-legs, and correspondingly high spines over the vertebrae of the withers ... The case is sufficiently exemplified by the horse, and still more notably by the stag, the ox, or the pig." (p. 1003).
a classic compilation of very neat gems.......2007-01-05
This book is a *classic*; an adventure into abstract mathematical properties of nature. The author rambles on about many topics concerning natural manifestations as viewed from near human and cellular scales, with the tools of the early 20th century. It's that enigmatic space between Biology and Geometry, presented in a very accessible manner by an author whose love and knowledge of the subject shines through well.
Canto: An unfortunate redaction of a timeless classic.......2005-06-22
Don't get me wrong -- "On Growth and Form" is one of my absolute top favorite books of all time. Possibly my favorite book, in fact. This review is a warning to make sure you get the right imprint.
Unfortunately some publishers think that they know better than D'Arcy Thompson, and cut out more than half of the original material. After all, nobody these days actually looks at equations, right? Well I do, and the pathetic edition by Canto (368 pages) weighs with less than 33% of the material in the modern unexpurgated reprint by Dover (1116 pages).
Amazingly enough, the redacted Canto version costs nearly the same as the Dover complete. If you care about this material, take care to get all of it.
On Growth and Form.......2002-11-10
On Growth and Form written by D'Arcy Wentworth Thompson is a classic and should be found on the bookshelf of any well read person.
This book sets our mind up for an education in physics, chemistry, mathematics, and physiology with form and function. Language skills are needed for reading this book as the author uses the original Greek in places for explaination and emphsis. Aristotle comes to mind and German is used for emphsis.
If you want to get the full extent of the text and you are not up to speed on the subjects mentioned or you'll find it hard to read this book. This could be read by a junior or senior in high school. But, I think it would be more appropriate for college.
This book is the study of organic form using methods found in the physical sciences. This book is a challenge to read, but it is very logical and straight forward.
A misunderstood classic.......2002-10-06
A great book, to be read by all biophysicists-to-be.
The modern follow-up to this book is Thom's Structural Stability, which shows that the logical conclusion of Thompson's ideas is both exciting and dubious. We probably can't just 'look' at stuff, we need to make (useful) predictions or the theory won't last. The interested reader should also pick up, if briefly, Mandelbrot's Fractal Geometry of Nature.
Two notes of interest. 1) Morphology has indeed proven successful in proving physical theory: in the aggregation of dust particals, measuring the gross fractal dimension allows you to predict the type of noise involved in creating it. 2) The logarithmic spiral, together with the fibonnaci sequence and the golden ratio, show up quite surprisingly in synchronized chaotic loops.
PS: to these I can add three more. 3) Shipman and Newell at the University of Arizona have shown that the Fibonnaci sequence in phylotaxis arises from buckling of pressurized skin (e.g. in a cactus or young sunflower) 4) Goldstein, also at UA, has shown that a broad variety of cave patterns (from ripples on the wall to bumps on stalagtites to wonderful crystaline snowflakes) all arise as a result of a single cause, the diffusion-reaction equation. 5) the late Winfree (also at UA!) has quite conclusively shown that heart beating and defribrillation are non-equilibrium sprial patterns similar to the BZ reaction.
The whole business of form has been taken up by the Sante Fe institute, see Kauffman's At Home in the Universe. Anyone who likes this book would inevitably also love Wilson's Insect Societies.
So, hopefully you understand that Thompson's book is not an island, but a visionary precursor of active research.
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