Book Description
Through five editions, Managerial Economics has been among the leading texts in the field. Maintaining its hallmark clarity, abundant use of real-world examples and cases, and strong coverage of international issues and technological change, the Sixth Edition has been rigorously updated and revised, adding six entirely new chapters and an innovative student Web site.
Customer Reviews:
Managerial Economics Text book.......2006-11-03
It was the text book of this course.
It's not really needed to buy it to catch up with this course,
but this book has good samples and cases to read.
hip business economics.......2006-05-16
This is not your average dry and boring managerial economics book. The writing is great, it covers all the major topics, and there are plenty of real life applications. THIS BOOK ROCKS.
A new age economics book.......2005-11-01
This book is leaps and bounds more impressive than most managerial economics books. The newest concepts in economics like auctions, moral hazard, sophisticated pricing and adverse selection are given full chapter treatments. Not only do the authors clearly explain these concepts, but they show how they are applied in the business world.
I was also impressed with their revised game theory chapter. Instead of the usual dry mathematical treatment, the chapter uses game theory to illustrate the importance of strategic principles. I found the chapter more helpful than any other treatment on game theory.
The authors are professors at The Wharton School and use the book in their class. I can see why Wharton is a top ranked business school. Their students definitely have an advantage in learning from this book.
Wharton Rules.......2005-09-08
My first reason to buy this book is that i always felt a lack of knoledge in general economics, than you must consider the autors. Its easy to read and interesting. Full of examples and written in a way that teach you.
For me its one of the best books i ever read.
I love it.
A significant improvement.......2005-03-14
I reviewed the 5th edition of this book and thought it was good. This sixth edition is significantly better and in my view is the top book in managerial economics. The authors are from the Wharton School of Business, one of the top ranked business schools in the world. They have designed the book to show the reader how to apply various concepts to real world applications.
In this edition, the authors have completely revised the chapters on pricing. The book covers both simple and sophisticated pricing models. The chapter on sophisticated pricing models (e.g., two part tariffs, bundling, price discrimination) is terrific and useful to both students and managers.
Other improvements include a brand new chapter on game theory and a new chapter on adverse selection. The chapter on game theory is well written and clearly illustrates important strategic principles. I tip my hat to the authors for providing the reader with a clear understanding of how the theory works and why it is important. The chapter on adverse selection is also well written.
I have looked at several books because I am trying to choose one for the course I teach. After reading this book I look no more. This is the best book for those who really want to understand how to use economics in the business world.
Book Description
This popular guide includes eight full-length case studies that allow students to take on the role of a manager in a variety of situations and solve practical problems through economic analysis of real-world data.
Book Description
Includes sections on "Reviewing the Chapter," "Testing Your Knowledge," and "Applying Your Knowledge."
Book Description
Provides appropriate forms for each exercise, problem, and alternate problem in the text. Headings, beginning dates, and balances are printed on the forms.
Book Description
Provides appropriate forms for each exercise, problem, and alternate problem in the text. Headings, beginning dates, and balances are printed on the forms.
Average customer rating:
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50 Activities for Managing Stress
Roy Bailey
Manufacturer: HRD Press
ProductGroup: Book
Binding: Ring-bound
 Human Resources & Personnel Management
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Stress Management
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| Health, Mind & Body
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ASIN: 0874251966 |
Book Description
Activities cover
Understanding stress
Types of stress
Stress and performance
Sources of stress
Managing stress
Training Objectives
Identify the various forms of stress
Decide which types of people may be susceptible to stress
Examine the different sources of stress and the impact on people and their performance
Examine the kinds of coping strategies that individuals and groups use and how these strategies affect performance
Average customer rating:
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Essential Oil Crops
E. A. Weiss
Manufacturer: CABI
ProductGroup: Book
Binding: Hardcover
General
| Gardening & Horticulture
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General
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Crop Science
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ASIN: 0851991378 |
Book Description
Plants producing an aromatic oil, fruit, or seed have been used in religious ceremonies, for personal use and adornment, and for flavoring throughout history. Today there is still considerable pressure by consumers world-wide to use perceived natural compounds in edible and personal products. It is essential that producers be able to service this growing demand efficiently, economically, and above all, reliably. Additionally, many essential oil crops form part of the economy of countries with growing populations where there is an inevitable pressure on agricultural land as a resource for food and fuel crops. It is therefore important to understand and develop ways of ensuring maximum return on the investments made in establishing and growing these crops. This book addresses these issues. It is concerned with growing essential oil plants to obtain an aromatic derivative in an economic and reliable manner. Each chapter covers a different family. A brief history of the recent use and economic development of the crop is given, and the cultivation and care of the crop is discussed. Current research findings and recommendations for improved agronomic practices and ways of adding value to the crop, such as extracting the oil, are also discussed. This book is key reading for all researchers and agronomists concerned with essential oil crops. Agricultural advisors and development workers will find the book helpful, and it also contains valuable information for commodity traders and policy makers working in this area.
Average customer rating:
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Volatile Oil Crops: Their Biology, Biochemistry and Production
Robert K. M. Hay , and
Peter G. Waterman
Manufacturer: Blackwell Publishing Limited
ProductGroup: Book
Binding: Hardcover
General
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Agronomy
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Crop Science
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ASIN: 0582078679 |
Book Description
International experts present up-to-date reviews concerned with relevant basic and applied sciences of major species, principally members of labiatae, umbelliferae and compositae. Features detailed accounts of oil composition genetics and the activity of oils against a wide range of organisms. Includes a survey of biotechnological methods for the production of oils and a complete analysis on the economics of world trade in volatile oils.
Book Description
This digital document is an article from Phytomedicine: International Journal of Phytotherapy & Phytopharmacology, published by Thomson Gale on June 1, 2005. The length of the article is 3332 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Antinociceptive effects of the essential oil of Alpinia zerumbet on mice.
Author: F.V.S. de Araujo Pinho
Publication:
Phytomedicine: International Journal of Phytotherapy & Phytopharmacology (Magazine/Journal)
Date: June 1, 2005
Publisher: Thomson Gale
Volume: 12
Issue: 6-7
Page: 482(5)
Distributed by Thomson Gale
Book Description
This digital document is an article from Food Processing, published by Putman Media, Inc. on May 1, 2001. The length of the article is 653 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Hold the vanilla?(vanilla forecast)(Brief Article)(Statistical Data Included)
Author: Steve Ennen
Publication:
Food Processing (Magazine/Journal)
Date: May 1, 2001
Publisher: Putman Media, Inc.
Volume: 62
Issue: 5
Page: 76
Article Type: Brief Article, Statistical Data Included
Distributed by Thomson Gale
Book Description
This digital document is an article from Phytomedicine: International Journal of Phytotherapy & Phytopharmacology, published by Urban & Fischer Verlag on November 1, 2004. The length of the article is 3894 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Novel antiplatelet and antithrombotic activities of essential oil from Lavandula hybrida Reverchon "Grosso".
Author: V. Ballabeni
Publication:
Phytomedicine: International Journal of Phytotherapy & Phytopharmacology (Refereed)
Date: November 1, 2004
Publisher: Urban & Fischer Verlag
Volume: 11
Issue: 7-8
Page: 596(6)
Distributed by Thomson Gale
Book Description
This digital document is an article from Tea & Coffee Trade Journal, published by Lockwood Trade Journal Co., Inc. on February 20, 2002. The length of the article is 1510 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Syrup continue to pour out new flavors and uses; Part II: Flavored syrups. (Cup Service).
Author: Suzanne J. Brown
Publication:
Tea & Coffee Trade Journal (Magazine/Journal)
Date: February 20, 2002
Publisher: Lockwood Trade Journal Co., Inc.
Volume: 174
Issue: 2
Page: 61(3)
Distributed by Thomson Gale
Average customer rating:
- Excellent history of science
- Sweeps away all New Age psychobabble
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Astronomy and Mathematics in Ancient China: The 'Zhou Bi Suan Jing' (Needham Research Institute Studies)
Christopher Cullen
Manufacturer: Cambridge University Press
ProductGroup: Book
Binding: Paperback
China
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| History
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ASIN: 0521035376 |
Book Description
This is a study and translation of the Zhou bi suan jing, a Chinese work on astronomy and mathematics that reached its final form around the first century AD. The author provides the first easily accessible introduction to the developing mathematical and observational practices of ancient Chinese astronomers and shows how the generation and validation of knowledge about the heavens in Han dynasty China related closely to developments in statecraft and politics. This book will be fascinating reading for scholars in the history of science, Chinese history, and astronomy.
Customer Reviews:
Excellent history of science.......2002-07-22
Don't let the title fool you. This is not just about China, this is about the human condition. Someone with an imagination should have worked on the title and given it a bit more excitement. I almost skipped reading the book because the title seemed so dry.
I read this book twice and will probably read it, again. The author's presentation is simply masterful. Step by step, he recreates the setting and background for the book's creation and utilization. In fact, he walks the reader through about 2000 years of 'uses' that people found for the book. According to Cullen, this classic was probably a gift to a Chinese emperor and then dumped in a back room for 200 years. It was only when political circumstances changed and an 'old' book might be valuable that it was 'rediscovered' and rendered useful.
For anyone interested in the practice of ancient astronomy, Cullen goes into great detail on the tools and practice of Chinese astronomers from about 3000 BC to the arrival of Jesuits in 1600. For anyone interested in Chinese political history, Cullen explores imperial Chinese history in a way that simply makes one want to read much, much more. For anyone interested in ancient Chinese record keeping, Cullen offers practical advice on what to make of the 'documents' we moderns discover.
I hope they make this a paperback so that it can get wider circulation. What is commonly called 'the history of math' is often embarrassingly western (ethno-centric). This book offers a means of correcting that unfortunate state of affairs.
Sweeps away all New Age psychobabble.......2001-01-18
An eminently readable, entertaining, and fascinating look at a premier text of ancient Chinese science. Cullen provides an excellent analysis of this important document, including its history, authorship, and meaning. The diagrams are clear and crisp, the writing cogent and witty. You can't go wrong with this one.
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Study Guide and Casebook for Managerial Economics, Sixth Edition
Principles of Corporate Finance + Student CD + Ethics in Finance PowerWeb + Standard and Poor's (McGraw-Hill/Irwin Series in Finance, Insurance, and Real Est)
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