Ten Years of Terror: British Horror Films of the Seventies
Average customer rating: 5 out of 5 stars
  • Beautiful and informative look at an overlooked, but important, horror film niche.
  • How film books should be!
Ten Years of Terror: British Horror Films of the Seventies

Manufacturer: Fab Pr
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Movies | Entertainment | Subjects | Books
History & CriticismHistory & Criticism | Movies | Entertainment | Subjects | Books
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ASIN: 0952926083

Customer Reviews:

5 out of 5 stars Beautiful and informative look at an overlooked, but important, horror film niche........2006-05-30

When people think of British horror films, thoughts turn to Hammer (with a nod to Amicus). But now for something completely different: A book about INDEPENDENT British horror cinema, 1970 -- 1979. Ten years, ten chapters.

Why those years? The editors explain: "When people talk of the long tradition of British horror cinema, they're talking about a myth. In fact, British horror films only thrived for a twenty year period. Before 1960, there had only been a handful of genre movies made in the UK; and since 1980, horror film production has dwindled to an almost non-existent level."

But if British horror began flowering in 1960, why not Twenty Years of Terror? Because, the editors believe, British horror cinema peaked in the 1970s, both creatively and quantitatively: "The 1970s saw boundaries broken down, taboos challenged, censorship under assault and the rule books torn up. It had never happened before, and it hasn't happened since."

While the editors acknowledge Hammer's past contributions, they believe that by the 1970s, independent filmmakers had assumed the creative cutting edge:

"Hammer -- particularly under the leadership of Michael Carreras -- seemed to have little idea of how to deal with the sweeping changes that were taking place. It's sobering to think that while William Friedkin was shooting The Exorcist and Wes Craven had made The Last House on the Left, Hammer were dusting off Terence Fisher to grind out another Frankenstein movie."

Ten Years of Terror is part film encyclopedia, with production credits and analyses for each film entry. Its huge format resembles the Overlook Film Encyclopedia, yet naturally, its coverage of 1970s British horror is more extensive. Vastly so. The Overlook's horror edition covers all North American and European horror films up till 1992, plus films from Japan, India and Latin America, yet is only 1/3 longer than Ten Years of Terror. Ten Years of Terror lavishes over 300 pages for films that the Overlook covers in under 30.

Likewise, Fragments of Fear: An Illustrated History of British Horror Films, covers nearly a century of British horror in 283 pages, compared to Ten Years of Terror's decade in 336 pages.

Clearly, Ten Years of Terror offers much more on 1970s British horror films than previous books. But what more is there? No, not padding. There's meat -- and blood and guts and gore. This is a beautiful book, hugely glossy, lavishly illustrated, in resplendent color.

Specifically: 143 film entries, 733 illustrations, 48 pages in full color. That's what it claims. I didn't count, but it doesn't appear off base.

In addition to ten chapters, there are appendixes for: (1) short and experimental films; (2) TV movies and series (for BBC and ITV buffs); (3) borderline cases (what didn't quite fit the editors' definition of 1970s British horror); (4) foreign films shot in Britain (including by us Yanks), and (5) unfilmed British horror movies (some films that were announced but not completed). Appendixes also illustrated, although the entries are briefer.

Ten Years of Terror should not be confused with all those other oversized horror film books, scant on text, heavy on the same old glossy stills. Like them, Ten Years of Terror is big and beautiful, oversized and lavishly illustrated. But it's thick with text. And its stills are rarities, obscure gems.

But wait -- there's more!

The Foreword was written by Norman J. Warren, director of such British gems as Horror Planet (aka Inseminoid) and Terror.

I first saw Terror in a New York theater, some 20 years ago. Terror soon sank into obscurity, forgotten and ignored, and I've been partisaning its revival ever since. I discussed Terror in my NYU film school paper on horror films (1982), and in Horror magazine (1997), and again for Horrorfind.com, and again in my anthology book Halloween Candy (2001), and again in the HollywoodInvestigator.com (2004), and again in Mondo Cult (2006). Happily, Ten Year of Terror grants proper coverage to Terror (Fragments of Fear doesn't even mention the film), generously illustrated.

I also disagree with part of Harvey Fenton's critique. He calls Terror's script "well-written" and adds: "Terror is an audacious achievement; objectively speaking, there are undoubtedly better movies covered in this book, but few can compete with this film for simple entertainment value. McGillivray's script is efficient and unobtrusive; its sole purpose is to string together the many delightfully exuberant set-pieces."

Terror is wonderfully enjoyable, and stringing together scenes does appear to be the script's sole purpose. But a script should also create a coherent story, with cause-and-effect plotting. Instead, Terror is one of those rare films that becomes less coherent upon repeated viewing. However, that's because one enjoys Terror so much, one fails to notice that its story makes no sense -- none at all. It's only after one sees Terror a few times, growing familiar with the twists and turns in the rollercoaster, that one sees the plot holes.

Norman J. Warren's later Horror Planet (aka Inseminoid) is also great fun. A slasher film on a harsh planet. Think Jason meets Alien.

Although Ten Years of Terror concentrates on British indie horror, it covers all British horror films of the 1970s, Hammer and Amicus included. If the reader is still in doubt as to the fecundity of that period, perhaps it will help to recall these films, all covered in the book:

Countess Dracula, The House That Dripped Blood, Scream and Scream Again, The Vampire Lovers, Lust for a Vampire, The Abominable Dr. Phibes, A Clockwork Orange, The Devils, Dr. Jekyll and Sister Hyde, Hands of the Ripper, Straw Dogs, Twins of Evil, Asylum, Captain Kronos--Vampire Hunter, The Creeping Flesh, Dracula AD 1972, Frenzy,Horror Express, Psychomania, Tales From the Crypt, Horror Hospital, Theatre of Blood, The Wicker Man, Craze, House of Whipcord, The Rocky Horror Picture Show, Vampyres, The Omen, Satan's Slave, Holocaust 2000, Schizo, The Uncanny, The Legacy, Alien, Saturn 3.

And over 100 more. Only a few entries are non-horror (e.g. Clockwork Orange, Straw Dogs). And mere inclusion does not mean the editors love the film. They disdain The Uncanny -- a film I much enjoy (I've a soft spot for horror anthologies, and for Donald Pleasance, and for Samantha Eggar).

Speaking of which, the trade paperback cover of Ten Years of Terror features the skull from Amicus's Tales From the Crypt. Enthralled by its TV commercials, I spent years waiting to be old enough to see it. For those who came of age post-DC, pre-HBO, the Amicus version will always be the "true" Tales From the Crypt. (Curiously, the hardback's dust jacket features Ingrid Pitt instead).

Ten Years of Terror is a treasure trove, and I'm sure many horror fans will spend hours drooling over the book, recalling films they'd perhaps momentarily forgotten. Others will thrill with the first blush of discovering a rare gem.

Ten Years of Terror is destined to be the definitive text of independent 1970s British horror cinema.

5 out of 5 stars How film books should be!.......2005-11-01

'Ten Years of Terror' - a history of British horror cinema in the 70s - is not only very well written, but also a truly jaw-dropping book to look at. The meat, however, of course remains in the text. During the 1980s all things Italian - particularly the work of director Dario Argento - dominated the cult horror scene. The films of the 70s - especially UK horror movies - were all but forgotten, a fallow period between the collapse of Hammer and the rise of spaghetti-splatter. 'Ten Years of Terror' successfully challenges that misapprehension. In point of fact, horror enjoyed a brief golden age in the UK in the 70s, and as this book shows, expired from market saturation rather than unpopularity.

Hammer, under pressure from big budget US competition from the likes of 'Carrie', 'the Omen', and 'the Exorcist', produced some of their most interesting movies in this era. While not classics, the likes of 'Captain Kronos Vampire Hunter' and 'Dracula AD 1972' are at the very least good fun, and not the total turkeys they've been portrayed as. Hammer also came under pressure from rival UK studios like Tyburn and Amicus, who developed their own styles which were quintessentially English and quintessentially 70s, and in this context that's not an insult. Even sleaze merchants like Peter Walker are now enjoying a critical revival, and 'Ten Years of Terror' helps explain why.

'Ten Years of Terror' is largely composed of in-depth film reviews, chronologically organised on a year-by-year basis, interspersed by generous, lavish colour sections. If you like good-looking movie books, intelligent film journalism, or just have a soft spot for spooky cinema, you'll devour this as I did. How film books should be!

The Star Trek Cookbook (Star Trek)
Average customer rating: 4 out of 5 stars
  • Nice compilation
  • Fun Cookbook With Interesting Facts
  • Fun and interesting recipies
  • Great Cookbook
  • Qapla!
The Star Trek Cookbook (Star Trek)
Ethan Phillips , and William J. Birnes
Manufacturer: Star Trek
ProductGroup: Book
Binding: Paperback

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ASIN: 0671000225

Book Description

Is there one food that humans, Klingons, Bajorans, and Vulcans would like? If so, what would it taste like? How would you prepare it? Could you find all the ingredients locally?

This is the task that faces Neelix, chef for the U.S.S. Voyager™, every time he takes on the challenge of trying to feed its crew of 140 food critics. But over the course of their journey, Neelix's learned a few tricks of the trade. He had to, just as a matter of self-preservation.

Ethan Phillips, in the persona of Neelix, and William J. Birnes, the New York Times bestselling coauthor of The Day After Roswell, throw wide the vaults of interstellar haute cuisine, revealing for the first time the secret preparation techniques behind all those exotic dishes and drinks. The favorite foods of characters from every Star Trek series and movie are here, all adapted for easy use in twentieth-century kitchens. The Star Trek Cookbook also features a complete guide for whipping up the all the drinks served at Quark's.

Fun, and easy to use, the Star Trek Cookbook is your indispensable guide to the food of the stars!

Customer Reviews:

4 out of 5 stars Nice compilation.......2007-06-07

I got this as a goof for my girlfriend (she'd recently gotten into Star Trek: Voyager) and was surprised to find how many recipes were in the book. I perused it a bit and found about a dozen that I'd like her to try and make for dinner. I haven't read the prose in the book much yet but there is quite a bit of it and it seems humorous. Worth the buy.

4 out of 5 stars Fun Cookbook With Interesting Facts.......2007-04-18

This is a really nice thing to have if you like eating and drinking things and calling it food from Trek. If you ever wanted to make human Gagh, this is for you! It has some really nice recipes that taste great, and some that are only ok. Some of the recipes aren't recipes at all, but just suggestions to make everyday things look like Trek food. For example, Romulan Ale is nothing more than blue Gatorade mixed with sparkling water, that is the recipe. Don't get me wrong, there are real recipes that make great cakes and such as well, so it's not all easy things. Overall, this is a fun book for fans

5 out of 5 stars Fun and interesting recipies.......2006-09-02

This book is amazing. It practically has every single dish ever mentioned in the Star Trek series, from Klingon Blood Pie to Tea, Hot, Earl Grey (Picard always ordered that). Some of the dishes are 'peculiar' like the Klingon Blood Pie that has kidney's and other weird things in it. Yet, other recipies are simpler, like strawberries and cream (from voyager). This is a must have for any Star Trek fan, though i would recommend some cooking experience. The fun of eating Klingon Blood Pie is less for someone not familiar with the shows but you can also buy the book for it's original recipies. A big recommender!!!

5 out of 5 stars Great Cookbook.......2006-08-13

I love this cook book though I was a little disappointed that it didn't have "B'Elanna's" grandmother's banana pancakes. The rest is great though.

4 out of 5 stars Qapla!.......2005-11-09

The desserts in this book are by far the easiest and best tasting things to make. I especially liked the raktajino cake which has a yummy lemon-butter icing recipe thats to die for. Believe me, I am NOT a good cook, but the dessert recipes are easy to follow. Also, a lot of the drink recipes are available, and while not terribly exciting (Romulan ale is actually blue gatorade) its still fun to get and drink with the other recipes. Some of the main courses are a bit too complicated for a beginner like myself. Other recipes, like Klingon organ pie, are down right gross. Then again I am a mere trekkie not a trekker so you more hardcore fans will eat this stuff up (no pun intended.)
Star Trek Cookbook
Average customer rating: 2 out of 5 stars
  • A creative effort that should have aimed a lot higher.
Star Trek Cookbook

Manufacturer: Atlantic Books
ProductGroup: Book
Binding: Paperback
ASIN: 0614193788

Customer Reviews:

2 out of 5 stars A creative effort that should have aimed a lot higher........2004-01-19

It's a shame that this book has been labeled and endorsed by the Star Trek franchise as their official cookbook, because it's been obviously written by people who don't understand and didn't bother to check the background information given on most foods and beverages presented in any of the Star Trek movies and the first four TV series (Original series, Next Generation, Deep Space Nine and Voyager).
This book's very confusing format is divided into six main sections that list the recipes according to the character's likes and dislikes based, by the way, on very doubtful assertions, which include many inaccurate quotes and anecdotes that conveniently make many Star Trek unrelated dishes seem related to the series. This means that in order to find a Strawberries and Cream recipe, you must look for it among the recipes listed as Capt. Janeway's favorites in the Voyager section.
The book also includes some dish variations that go way beyond just making a few adjustments to the recipes. For example, there is a recipe for a Klingon Blood Pie, traditionally a baked roast and veal kidneys pie, which transforms it into a sweet cranberry pie.
Most of the recipes are poorly written and badly edited, and lack specific information, giving only general instructions and details. Also, the authors have avoided including any recipe containing alcohol, altogether ignoring the liquors and spirits often showcased in the Star Trek universe.
The book's visual style is also a minus, as it doesn't include a single color photograph of a finished dish, only containing black & white pictures (mostly of crew members) taken directly from the shows. But the book's worst feature is the author's patronizing and annoying writing style.
I gave the book two stars because of the information and techniques on making prop foods and the very well written and very delicious recipes contributed by many Star Trek actors. If these two things aren't enough to satisfy you, don't even bother with this book.
--Reviewed by Maritza Volmar

Without Warning: A Novel
Average customer rating: 4 out of 5 stars
  • New title?
Without Warning: A Novel
Ward Tanneberg
Manufacturer: Kregel Publications
ProductGroup: Book
Binding: Paperback

ContemporaryContemporary | General | Literature & Fiction | Subjects | Books
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ASIN: 0825438209

Book Description

When ancient hatreds explode, John Cain is thrust into the middle of a precise, coordinated jihad where he will look straight into the abyss and discover whether or not his God is big enough to see him through. Guaranteed fiction!

Customer Reviews:

4 out of 5 stars New title?.......2003-10-25

I haven't read "Without Warning", but - by the description - it is simply a new title for Tanneberg's novel "September Strike", which is excellent.
Without Warning
Average customer rating: Not rated
    Without Warning
    Carol Smith
    Manufacturer: Time Warner Paperbacks
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Literature & Fiction | Subjects | Books | Classics | Comic | Contemporary | Literary
    Action & AdventureAction & Adventure | Genre Fiction | Literature & Fiction | Subjects | Books
    ASIN: 0316733245
    Without Warning - Canadian Sniper Equipment of the 20th Century
    Average customer rating: Not rated
      Without Warning - Canadian Sniper Equipment of the 20th Century

      Manufacturer: Service Publications
      ProductGroup: Book
      Binding: Paperback
      ASIN: 1894581164
      Without Warning(tm) Official Strategy Guide (Official Strategy Guides (Bradygames))
      Average customer rating: Not rated
        Without Warning(tm) Official Strategy Guide (Official Strategy Guides (Bradygames))
        BradyGames
        Manufacturer: BRADY GAMES
        ProductGroup: Book
        Binding: Paperback

        GeneralGeneral | Strategy Guides | Games & Strategy Guides | Computers & Internet | Subjects | Books
        Video GamesVideo Games | Games & Strategy Guides | Computers & Internet | Subjects | Books
        GeneralGeneral | Puzzles & Games | Entertainment | Subjects | Books
        Video & Electronic GamesVideo & Electronic Games | Puzzles & Games | Entertainment | Subjects | Books
        ASIN: 0744006139

        Book Description

        BradyGames’ Without Warning Official Strategy Guide includes the following:

        Platform: PS2 and Xbox

        Genre: Action/Adventure

        This product is available for sale in North America only.
        Widowed Without Warning
        Average customer rating: 4.5 out of 5 stars
        • Widowed Without Warning
        • Sad but very helpful
        • A lifesaver!
        • Above all-Remember-LIFE IS GOOD
        • Finally, a book to help me heal.
        Widowed Without Warning
        Joanne Shortley-Lalonde
        Manufacturer: Writer's Showcase Press
        ProductGroup: Book
        Binding: Paperback

        GeneralGeneral | Biographies & Memoirs | Subjects | Books
        GeneralGeneral | Death & Grief | Health, Mind & Body | Subjects | Books
        Grief & BereavementGrief & Bereavement | Death & Grief | Health, Mind & Body | Subjects | Books
        GeneralGeneral | Health, Mind & Body | Subjects | Books
        ASIN: 0595163874

        Book Description

        A true story of a young widow's account of survival after her husband is killed in a major airplane crash.On September 8th 1994, USAir Flight 427 crashed in Pittsburgh killing all 132 people aboard. My husband, Stephen M. Shortley, 37 years old, was one of the unfortunate people who died. This is my story of how I survived this tragic and emotional journey of belonging to a club no one wants to join. Widowhood. It is my tale of what it is like to suddenly have the rug pulled from underneath and still remain standing.

        Customer Reviews:

        3 out of 5 stars Widowed Without Warning.......2005-09-08

        This is a very "easy to read" book. I read it in an afternoon and found it to be somewhat comforting in that it describes some of the same feelings that I am going through. I would recommend it to others who have recently lost a spouse.

        4 out of 5 stars Sad but very helpful.......2003-07-17

        I'd say this book gets you as close to knowing what it feels like to lose a loved one in a tragic accident without it actually happening. Althought it hurt to read it, it helped me in a lot of ways too. I've thought about what I would do if I lost my husband, and she touches on most of the things I have thought about. Only negative is that there is a bit of repetition throughout the book and a little out of sequence in some parts.

        5 out of 5 stars A lifesaver!.......2001-07-27

        When my husband passed away I thought I would never be able to go on. I wish this book existed 3 years ago. It would have been so helpful. I found myself captivated with the words in this book and through my own tears, I found purpose.

        This book gave me a sense that it was OK that I miss my husband so much and it also gave me the courage to go on with my own life. Thank you for writing this book. The only fault I found in it was that it didn't exist 3 years ago. I think this would have helped me to see that my life did not end with my husband's

        5 out of 5 stars Above all-Remember-LIFE IS GOOD.......2001-06-25

        On August 9, 2000, my husband was tragically killed in a mid air collision over northern Burlington County in New Jersey. He was on a routine business trip with 6 others plus the 2 pilots. The small plane he was in collided mid air with another small plane carrying a student pilot and his instructor. For ten and a half months I searched the book stores looking for something to validate my feelings and help me to understand that I was not going crazy. Then a friend sent me this book and as I read it I felt that I was reading my own story. I identified with all of the feelings of the author--the shock, the sweet numbness that didn't last long enough, the fear, the anger, the despair, the confusion, the lonlieness. Reading this book not only validated my feelings but gave me hope. One of the lines states that when they said there were no survivors they were wrong. We are the survivors. I would highly recommend this book to anyone who has lost a love one suddenly or tragically. In fact it would be helpful to anyone who has experienced any loss of a loved one--anyone who is desperately trying to pick up the pieces and continue to live. The book gives us hope and reminds us that LIFE IS GOOD. It tells us that the most respect we can give the memory of our loved one is to know that because of their love, their strength will carry us through. As a Hospice nurse for many years I thought I knew all there was about death dying and grieving. How wrong I was. If you are struggling with the loss of someone you loved more than life, you MUST read this book. In fact I would say it is IMPERATIVE that you read this book. My thanks to this author who has helped me more than words can say.

        5 out of 5 stars Finally, a book to help me heal........2001-06-19

        Joanne has written a book that every widow needs to read. I have searched for this type of book ever since I became tragically widowed on May 8, 2000.

        This book will help any widow with all of their feelings. Knowing we are not alone in the pain and thoughts we endure is a critical part of healing. This book will take you from the moment Joanne found out her husband had been tragically killed in a plane crash to the day she realized she can go on and be happy again. This process is different, yet the same for every widow, especially those who have lost their spouse without warning.

        Reading about her feelings and pain from the first night and how she could not cry when she initially found out were so familiar to me. (The tears came quickly as we all know) She then goes on through each emotion she endured for her and her two teenage children.

        Until I read Joanne's book, I was not sure I would be okay. Now I know I will and I can be happy again. I also know that I am not crazy for the different emotions I have felt. Like the times I have just wanted to end my life thinking the pain was to great. Joanne shares her every thought without holding back. This is what all widows needed to hear from another widow. I was able to connect with everything she wrote. This book captivated me. I read it in one setting and am getting ready to read it again.

        My only regret is that this book was not published earlier. If you have become a "Widow without Warning" or know someone who has, PLEASE take the time to read this book. I would have paid thousands of dollars for this.
        Hostilities without declaration of war: An historical abstract of the cases in which hostilities have occured between civilized powers prior to declaration or warning. From 1700 to 1870
        Average customer rating: Not rated
          Hostilities without declaration of war: An historical abstract of the cases in which hostilities have occured between civilized powers prior to declaration or warning. From 1700 to 1870
          John Frederick Maurice
          Manufacturer: H.M. Stationery Off
          ProductGroup: Book
          Binding: Unknown Binding

          War & PeaceWar & Peace | Current Events | Nonfiction | Subjects | Books
          ASIN: B0008669GK
          I burst forth in song without warning
          Average customer rating: Not rated
            I burst forth in song without warning
            Deena Levine
            Manufacturer: Vantage Press
            ProductGroup: Book
            Binding: Unknown Binding
            ASIN: 0533080746
            Live Without Caution, Die Without Warning
            Average customer rating: Not rated
              Live Without Caution, Die Without Warning
              Anthony P. Ferguson
              Manufacturer: Xlibris Corporation
              ProductGroup: Book
              Binding: Paperback

              ContemporaryContemporary | General | Literature & Fiction | Subjects | Books
              ASIN: 1401065414
              Motherhood Without Warning (Harlequin Next)
              Average customer rating: Not rated
                Motherhood Without Warning (Harlequin Next)
                Tanya Michaels
                Manufacturer: Harlequin
                ProductGroup: Book
                Binding: Mass Market Paperback

                ContemporaryContemporary | General | Literature & Fiction | Subjects | Books
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                ASIN: 0373881509
                The Survival Handbook: How to Save Your Skin When Disaster Strikes Without Warning
                Average customer rating: Not rated
                  The Survival Handbook: How to Save Your Skin When Disaster Strikes Without Warning
                  Anthony Greenbank
                  Manufacturer: HarperCollins Publishers
                  ProductGroup: Book
                  Binding: Paperback

                  Family HealthFamily Health | Parenting & Families | Subjects | Books
                  ASIN: 0046130721

                  Generating Buy-In: Mastering the Language of Leadership
                  Average customer rating: 4.5 out of 5 stars
                  • Low Tech - High Impact and To the Point...
                  • Excellent Framework
                  • Fast Read, Strong Lessons
                  Generating Buy-In: Mastering the Language of Leadership
                  Mark S. Walton
                  Manufacturer: AMACOM
                  ProductGroup: Book
                  Binding: Hardcover

                  GeneralGeneral | Business & Investing | Subjects | Books
                  LeadershipLeadership | Management & Leadership | Business & Investing | Subjects | Books
                  ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
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                  ASIN: 0814407889

                  Book Description

                  Foreword by William Ury, coauthor of the bestseller Getting to Yes.

                  Buy-in can be defined as the understanding, commitment, and action of people working to achieve strategic objectives. In 21st-century business, buy-in has become a crucial asset, and the ability to generate it has emerged as the leadership competency. The achievement of buy-in depends heavily on the communication skills of the seller, the executive, or whoever is asking us to believe, to act, to buy.

                  Generating Buy-In presents a language of leadership common to the most masterful influencers in business, politics, law, and other arenas. The author describes how to use this language to build strategic stories that project a positive future, even when the immediate news may be less than ideal.

                  Generating Buy-In offers examples of individuals and organizations that have used this method, including Jack Welch, Ted Turner, several U.S. Presidents, Coca-Cola, and the U.S. Army. These and other examples, plus exclusive interviews, illustrate how powerful leadership communication can bring unprecedented buy-in throughout any organization.

                  The book features valuable tools, including sample business scenarios, a full chapter of Q & A, and a design process for creating custom buy-in exercises and transferring the lessons of the book to actual workplace settings.

                  Customer Reviews:

                  4 out of 5 stars Low Tech - High Impact and To the Point..........2005-12-27

                  At first I thought the author was Ury - seeing his name prominently displayed on the cover. Anyway, I bought and finished this book during a 2 hour plane ride. It is simple and to the point, helps you get the essence of what you should be doing to get buy in. No deep psychological dialog here - just tips that any one and everyone can put to work.

                  When dealing with rather sophisticated audiences - these techniques can fall short; so one needs to carefully study the audience first.

                  The author has done a good job of laying out his message in an easy to understand format, and the aesthetics of the book are pleasing as well. That made the read all the more enjoyable.

                  Good value for money...

                  5 out of 5 stars Excellent Framework.......2004-01-02

                  Effective communication of the intended message with the objective of ensuring buy-in is a key requirement for leaders at all levels today. This book is an easy to use toolkit for performing this effectively.

                  The framework ( if I can use the word) for generating buy-in, is simple and powerful. Having determined the buy-in objective, it is important to establish a strategic story line. Humans think in pictures and images, and it is an appealing story that can capture attention about the vision and a positive future. The next step is to have three targeted chapters (based on the theory of Trilogy of Persuasion) , each directed at fulfilling the audience's future needs, wants and goals. Here the leader aligns his goals with that of the audience. Each targeted chapter is followed by supporting evidence to substantiate the statements in the targeted chapters. Buy-in is almost complete at this stage and now is the opportunity to call for action.

                  Each of these steps is clearly explained through very relevant examples. Excerpts from President George W. Bush's address to a joint session of Congress , September 20, 2001( to rally the nation in the wake of September 11 attacks), structured on this framework , is the best take away from this book.

                  A chapter at the end of the book is devoted to some FAQ's on the language of buy-in.

                  This is not a book that discusses theories of leadership and communication, but a practical guide for achieving results.

                  Highly recommended.

                  5 out of 5 stars Fast Read, Strong Lessons.......2003-09-25

                  My initial sense when I picked up this book is that is was thin, perhaps lightweight. In pounds, it is lightweight (good to stick in your briefcase for that next airplane trip). In content, it's heavyweight.

                  The premise of this book is that leaders send their messages, inspire their followers, and achieve results by using a particular type of language. The secret is astonishingly simple: tell stories, strategic stories. The key is to share a vision that people can buy into and they'll follow you to the ends of the Earth.

                  This disarmingly short book provides the insight into the technique, explains how this approach works, shows you how to use it, and encourages you to use the system. It seems so easy...one of those things that's right there in front of us, but we never saw it. Walton, a former CNN journalist, reports what he's learned, citing examples from the strategies of well-known executives.

                  Readers will benefit from clear explanations, how-to advice, and a sort of combination of enlightenment and inspiration. This book will stimulate your thinking and change the way you communicate. The illustrations, a glossary, and index provide added value.

                  Books:

                  1. The Art of Funding Your Film: Alternative Financing Concepts
                  2. The Bob Hope Tribute Book 1903-2003 Thanks for the Memories
                  3. The Bride of Frankenstein (Universal Filmscripts Series: Classic Horror Films)
                  4. The Classic French Cinema, 1930-1960
                  5. The Complete A-Z of Everything Carry On
                  6. The Film Studio: Film Production in the Global Economy (Critical Media Studies)
                  7. The Films of Paul Morrissey (Cambridge Film Classics)
                  8. The Hitchhiker's Guide to the Galaxy: The Filming of the Douglas Adams Classic
                  9. The Hollywood Way: A Young Movie Mogul's Savvy Business Tips for Success in Any Career
                  10. The Internet Escort's Handbook Book 1: The Foundation

                  Books Index

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