The Platinum Rule: Discover the Four Basic Business Personalities-And How They Can Lead You to Success
Average customer rating: 4.5 out of 5 stars
  • The Platinum Rule: Treat others as THEY want to be treated...
  • "It's about you, not me"
  • The Platinum Rule: 4 Basic Personalities
  • The Best of the Personality Styles Books
  • Understanding Yourself Increases Your Sales
The Platinum Rule: Discover the Four Basic Business Personalities-And How They Can Lead You to Success
Tony Alessandra , and Michael J. O'Connor
Manufacturer: Warner Books
ProductGroup: Book
Binding: Hardcover

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ASIN: 0446519707

Customer Reviews:

5 out of 5 stars The Platinum Rule: Treat others as THEY want to be treated..........2006-12-28

Great book. I use the concept all the time in my presentations and in my team's work. We have systems in place to approach the four different personality types and this book started that entire thought-process. Fantastic book! The current generation, the Generosity Generation, doesn't just want customer service, the members of this generation want a personalized EXPERIENCE. Read this book to open your eyes to how to provide that experience.

5 out of 5 stars "It's about you, not me".......2006-04-27

The premise is simple: "Do unto others as they'd like done unto them."

The classic "Golden Rule" involves a perspective bias, the implicit selfishness of which can and will wreck your interactions with others. Even if you think you have the very best intentions, you'll unwittingly sabotage your objectives. By learning and applying the "Platinum Rule," you'll greatly improve the quality and effectiveness of your interactions with others.

So, how do you know what others would like do unto them? Ask them! Seriously, that's of course a necessary part, but the authors give very thorough treatment of the subject so the reader will know how to step into the worlds of others. They describe and discuss the four basic personality types and impart valuable knowledge about numerous blends of multiple types:

* Directors
* Relaters
* Socializers
* Thinkers

The book features twelve chapters:

1. Has the Golden Rule Lost its Glitter?
2. Getting to Know the Four Basic Styles
3. How to Tell Where You Fit In
4. The Key to Getting a Quick Handle on Anybody
5. How the Read the Mixed Styles
6. Coping Productively with the Other Styles
7. How to Adapt to Anyone...and Retain Your Own Identity
8. Using Individual Differences to Bring Out the Best in Groups
9. Creating a High-Performance Leadership Style
10. How to Sell by Style
11. Providing Service with Style
12. Changing the Rest of Your Life by Creating Positive Relationships

Each is excellent. Two quick examples of things that particularly resonated with me:

* Great discussion and example of the meaning and importance of adaptability (Ch. 7, pp. 131-133)
* Striking example and analysis of a sales environment and the ramifications of not fitting your sales style to the customer

This book is easy to read, practical, and powerful. I think everybody would benefit from reading and therefore highly recommend it to anyone.

4 out of 5 stars The Platinum Rule: 4 Basic Personalities.......2006-02-25

Provides a fundamental understanding of the diverse personalities that we deal with on a day-to-day basis and how each individual has at least 2 of the 4 which cross depending on the circumstances or situations. Creates a less stressful and less frustrating frame of mind when dealing with conflict or differences.

5 out of 5 stars The Best of the Personality Styles Books.......2005-02-27

The Golden Rule: "Do unto others as you would have them do unto you," is an excellent rule for ethical treatment of others. The Platinum Rule: "Do unto others as they prefer to be done unto," is an excellent rule for communicating with people in all kinds of environments.

Tony Alessandra and Michael O'Connor have written an excellent book similar to lots of other books that are out there. All the books and systems are based on the same Jungian Psychology of Personality Types.

You'll hear these different systems under a variety of names. You'll hear them as personality types or social styles or other things.

The most complex and best document of all of these is the Myers Briggs Type Inventory. It uses four dimensions to create sixteen basic personality types. Most of the social style systems are a bit simpler. They use two dimensions to create four personality types.

In my supervisory training and in using this material myself, I found that the MBTI is much more effective and nuanced in terms of analysis. But, I found that the social style systems are more likely to be used, and used effectively, when communicating in a social or business setting.

Essentially, you learn two things from any of these systems. You learn, first of all, how you tend to communicate, and what you value. Do you communicate directly or indirectly? Are you focused on the mission to be accomplished or on the relationship with the person you're communicating with?

The basic social style structure then shows you how to figure out what styles other people may use and a few other important things. You can learn how what you do can be very ineffective with some other people. And, you can use some things you can do differently to make your communication more effective.

There is a third advantage to this material if you are applying it in a work group where everybody uses the same material. That advantage is that this material will give you a common language for describing many types of communications in supervisory situations.

All of that is true for all the material that's out there on social styles. I think this is the best book, though.

What Alessandra and O'Connor have done that is different from others is they have given you the ability to use a very simple and rough-cut method and then also the ability to go deeper into more variance of style. It's almost like getting the best of the more complex instruments in with the simpler ones.

I've been using varieties of this material for almost thirty years in supervisory skills training. I've found that just about all of the reputable systems are first rate. But, you should buy this book if you want one solid insight and reference source to help you do more effective communicating.

4 out of 5 stars Understanding Yourself Increases Your Sales.......2002-04-03

This book gives the student of human persuasion something to think about. Although not discovered by the authors, they outline four distinct personality styles. Knowing the style of your customer is a great advantage. They give numerous examples and insights on how to talk to and interact with the various styles. These examples and insights are very useful for a salesperson.

If you want to understand others first understand you. This work assists you in understanding what style personality you are. After understanding where you are coming from, you begin to understand where other people are coming from. This makes you an excellent communicator.

One of the most difficult areas of personal selling is figuring out what the customer really wants. This endeavor needs good communication skills on the part of the sales representative. Opening a window of communication with the customer is critical. And, you don't want the window to close when you have your neck out the window talking with the customer. Understanding how certain customers think about the world and other humans, helps with this window of communication. The authors give specific examples of how to talk to each personality style and what types of behaviors to expect.

The book is practical and the reader is immediately able to go from book to the field and use the techniques. If you are in the sales trade study this book. But we all need to sell ourselves and thinking about the techniques and concepts of this work will benefit anyone.

Microfoundations of Financial Economics: An Introduction to General Equilibrium Asset Pricing (Princeton Series in Finance)
Average customer rating: 5 out of 5 stars
  • Excellent introduction to General Equiibrum Asset Pricing
Microfoundations of Financial Economics: An Introduction to General Equilibrium Asset Pricing (Princeton Series in Finance)
Yvan Lengwiler
Manufacturer: Princeton University Press
ProductGroup: Book
Binding: Paperback

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ASIN: 0691126313

Book Description

This textbook takes the reader from the level of microeconomics principles through to modern asset pricing theory. Yvan Lengwiler elegantly links together issues that have in the past been the territory of general economic theorists on the one hand, and financial economists on the other.

In a sequence of carefully explained steps, the reader learns how the first welfare theorem is used in asset pricing theory. The book then moves on to explore Radner economies and von Neumann-Morgenstern decision theory, and this section culminates in Wilson's mutuality principle and the consumption-based CAPM. This is then put into a dynamic setting, and term structure models are introduced. The empirical shortcomings of the standard asset pricing models are extensively discussed, as is research from the last twenty years aimed at bringing theory in line with reality. The reader is brought up to date on the latest areas of concern, such as habit formation, the consequences of heterogeneity, demographic effects, changing tax regimes, market frictions, and the implications of prospect theory for asset pricing.

Aimed at masters or Ph.D. students specializing in financial economics, the book can also be used as a supplementary text for students of macroeconomics at this advanced level and will be of interest to finance professionals with a background in economics and mathematics. It includes problems (with solutions), and an accompanying website provides supporting material for lecturers.

Customer Reviews:

5 out of 5 stars Excellent introduction to General Equiibrum Asset Pricing.......2005-06-23

This is not meant to be a textbook though there are some exercises following each chapter. The book is very easy to read and must be read as an uptodate introduction to General Equilibrium models and asset pricing as used in Financial Economics, Macro Economics etc. The ideas are developed without resorting to anything more than undergraduate level Linear Algebra, Optimization and Microeconomics. Reading this book has helped to put into perspective the financial economic theory learned over several courses and levels. The book should be compulsory reading for Graduate and Doctoral students.

Busting the Mob: The United States v. Cosa Nostra
Average customer rating: 5 out of 5 stars
  • A book that is hard to refuse!
Busting the Mob: The United States v. Cosa Nostra
James Jacobs , Christopher Panarella , and Jay Worthington
Manufacturer: NYU Press
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Law | Subjects | Books
CriminologyCriminology | Crime & Criminals | Nonfiction | Subjects | Books
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ASIN: 0814742300
Release Date: 1996-10-01

Book Description

"John Gotti's downfall is one of the five major criminal and civil cases cited in Busting the Mob which illustrate the grand strategy devised by the Federal Government to cripple, if not destroy, America's entrenched Mafia groups. . . Jacobs believes it is premature to prepare an obituary for America's Mob families."
—Times Literary Supplement

"In Busting the Mob, Jacobs proves that sound historical and analytical criminology are not incompatible with entertaining—often gripping—narrative."
—Freda Adler,Rutgers University,Former President, American Society of Criminology

"Busting the Mob by Jim Jacobs is both enlightening and entertaining. It is immensely refreshing that at long last scholarship, as distinct from sensationalism, comes to the analysis of Organized Crime—and scholarship with a sprightly style."
—Norval Morris,Professor of Law and Criminology, University of Chicago

"Busting the Mob is a must read on organized crime for academics, prosecutors, and concerned citizens, in particular because it includes the text of primary material: indictments, trial testimony, etc."
—G. Robert Blakey,Professor, Notre Dame Law School, author of Rico, the federal anti-racketeering statue

"Jacobs quotes . . . verbatim trial testimony and bugged conversations. . . . [T]renchant materials for budding prosecutors and investigators."
—Times Literary Supplement

"Essential and readable."
—Choice

"For those non-believers who refuse to acknowledge the chicanery engaged in by the mob, Busting the Mob makes a compelling case. . . . The most definitive analysis of the government's war against the mob. A superb piece of research."
—Frederick T. Martens,Executive Director, Pennsylvania Crime Commission

Since Prohibition, the Mafia has captivated the media and, indeed, the American imagination. From Al Capone to John Gotti, organized crime bosses have achieved notoriety as anti- heroes in popular culture. In practice, organized crime grew strong and wealthy by supplying illicit goods and services and by obtaining control over labor unions and key industries.

Despite, or perhaps because of, its power and high profile, Cosa Nostra faced little opposition from law enforcement. Yet, in the last 15 years, the very foundations of the mob have been shaken, its bosses imprisoned, its profits diminished, and its influence badly weakened.

In this vivid and dramatic book, James B. Jacobs, Christopher Panarella, and Jay Worthington document the government's relentless attack on organized crime. The authors present an overview of the forces and events that led in the 1980s to the most successful organized crime control initiatives in American history. Enlisting trial testimony, secretly taped conversations, court documents, and depositions, they document five landmark cases, representing the most important organized crime prosecutions of the modern era—Teamsters Local 560, The Pizza Connection, The Commission, the International Teamsters, and the prosecution of John Gotti.

Customer Reviews:

5 out of 5 stars A book that is hard to refuse!.......2000-01-01

What mob figure is more famous than that of John Gotti? What was done to bring him down? How did the government finally manage to make the charges stick? Busting the Mob is a great insight into that very question.

While this book covers organized crime connection into the teamster union as well as other major mob bosses, it was the Gotti case that had me gripping the book tightly with a wealth of facts, witnesses and testimony.

Each case presented is in fact, well laid out, with actual trial testimony. There is actual court documents, investigation notes and so much more included. This book was well put together and an excellent read. What you read about the mob versus what is fact are usually two different things, this book may shock you in some cases, but it should open you eyes in all cases. Enjoyable and amazing and the price makes it hard for you to refuse!
Busting the Mob  United States v. Cosa Nostra
Average customer rating: Not rated
    Busting the Mob United States v. Cosa Nostra
    James B. (w/Christopher Panarella & Jay Worthington) Jacobs
    Manufacturer: New York U.P.
    ProductGroup: Book
    Binding: Hardcover
    ASIN: B000TGX9SK

    Rainwater Catchment Systems for Domestic Supply: Design, Construction and Implementation
    Average customer rating: 4 out of 5 stars
    • non-western water supply
    Rainwater Catchment Systems for Domestic Supply: Design, Construction and Implementation
    Erik Nissen-Petersen , and John Gould
    Manufacturer: Practical Action
    ProductGroup: Book
    Binding: Paperback

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    Book Description

    This book provides a state-of-the-art review of practice in the collection of rainwater. It presents case studies with numerous examples from around the world which will help anyone intending to design or construct a rainwater catchment system.

    The prime focus of the book is on implementation of roof and ground catchment systems for meeting either total or supplementary household water requirements. All aspects of design and construction are covered including simple methods of sizing systems, erection of gutters, choice of materials, construction techniques, training, operation, and maintenance. Ina addition, non-technical factors such as water quality, health, social, financial, cultural, political, institutional, and general issues are discussed.

    The text is fully supported with drawings, photographs, and detailed step-by step accounts for several different types of household rainwater tanks. The material is based on practical experience learned over 20 years of constructing and researching rainwater systems in Africa and Asia. It will be of use and interest to project managers, development workers, water engineers, architects, builders, and researchers.

    Customer Reviews:

    4 out of 5 stars non-western water supply.......2004-12-14

    This book reviews the art of roof and ground catchment systems for rainwater. The water collected can be used for household or other purposes. The designs are aimed for individuals with limited access to electricity and/or civic water utilities. The text includes drawings, photographs and step-by-step instructions.

    One might say the book is really written for the 'aid worker' since it also considers ethnic and gender issues that would be 'obvious' to the future owners of the the systems.

    If you want to build something for yourself, you might be interested in reading "Rainwater Collection for the Mechanically Challenged", by Richard Heinichen and Suzy Banks. Another book is "Gardening Without Water: Creating Beautiful Gardens Using Only Rainwater" by Charlotte Green. The first is really for the mechanically inclined.
    Design Hydrology and Sedimentology for Small Catchments
    Average customer rating: 4 out of 5 stars
    • AGEN 468 BOOK
    • A tribute to Coach
    Design Hydrology and Sedimentology for Small Catchments
    C. T. Haan , B. J. Barfield , and J. C. Hayes
    Manufacturer: Academic Press
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    5. Introduction to Hydrology, Fifth Edition Introduction to Hydrology, Fifth Edition

    ASIN: 0123123402

    Book Description

    The Clean Water Act, with its emphasis on storm water and sediment control in urban areas, has created a compelling need for information in small-catchment hydrology. Design Hydrology and Sedimentology for Small Catchments provides the basic information and techniques required for understanding and implementing design systems to control runoff, erosion, and sedimentation. It will be especially useful to those involved in urban and industrial planning anddevelopment, surface mining activities, storm water management, sediment control, and environmental management.
    This class-tested text, which presents many solved problems throughout as well as solutions at the end of each chapter, is suitable for undergraduate, graduate, and continuing education courses. In addition, practicing professionals will find it a valuable reference.
    Anderson/Woessner: APPLIED GROUNDWATER MODELING (1992)
    Shuirman/Slosson: FORENSIC ENGINEERING (1992)
    de Marsily: QUANTITATIVE HYDROGEOLOGY (1986)
    Selley: APPLIED SEDIMENTOLOGY, THIRD EDITION (1988)
    Huyakorn: COMPUTATIONAL METHODS IN SUBSURFACE FLOW (1986)
    Pinder: FINITE ELEMENT MODELING IN SURFACE AND SUBSURFACE HYDROLOGY (1977)

    Key Features
    * Covers major new improvements and state-of-the-art technologies in sediment control technology
    * Provides in-depth information on estimating the impact of land-use changes on runoff and flood flows, as well as on estimating erosion and sediment yield from small catchments
    * Presents superior coverage on design of flood and sediment detention ponds and design of runoff and sediment control measures

    Customer Reviews:

    3 out of 5 stars AGEN 468 BOOK.......2006-02-25

    so far not a bad book...ask again at the end of the semester.

    5 out of 5 stars A tribute to Coach.......2000-01-06

    As a student, I used this book in both undergraduate and graduate study. It presented the theory and pratical design of hydrology, erosion/sediment control and various other topics in a straight forward manner. Higher mathematics are only presented in order to explain rationale behind theory. The material presented is the result of years of research by the foremost authorities in sediment & erosion control. The methods and designs are presently state-of-the-art. Furthermore, as an engineer, I find this book an invaluable reference in my library and refer to it on a regular basis.
    Studies in Catchment Hydrology (The Basics of Recharge & Discharge)
    Average customer rating: Not rated
      Studies in Catchment Hydrology (The Basics of Recharge & Discharge)

      Manufacturer: Csiro
      ProductGroup: Book
      Binding: Ring-bound

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      ASIN: 0643062971

      Book Description

      The booklets from The Basics of Recharge and Discharge series are now available as a complete set, packaged in a presentation binder as Studies in Catchment Hydrology. Over half a decade in the making, this landmark series gives readers a theoretical yet practically-oriented background to recharge and discharge measurement in catchments.

      This series will help those working in catchment management to understand the problems we face and decide what technique might best serve their situation when making field assessments. It describes the groundwater recharge and discharge mechanisms occurring in nature and presents the various techniques for determining recharge and discharge rates.

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      Socio-hydrosystem modelling for integrated water-resources management-the Herault catchment case study, southern France [An article from: Environmental Modelling and Software]
      Average customer rating: Not rated
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        S. Lanini , N. Courtois , F. Giraud , V. Petit , and Rinau
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        Binding: Digital

        GroundwaterGroundwater | Environmental | Civil | Engineering | Professional & Technical | Subjects | Books
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        Book Description

        This digital document is a journal article from Environmental Modelling and Software, published by Elsevier in 2004. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

        Description:
        An attempt is made to develop an integrated model of a watershed to be used as a tool to facilitate debates and consultations between stakeholders and thus to enhance the participatory process. Based on a comprehensive knowledge and expertise of geological, hydrogeological and hydrological features of the catchment basin, as well as on extensive consultation of the stakeholders involved in its water resource management, a conceptual model of the socio-hydrosystem of the middle Herault valley (100 km^2) was proposed. A simulator was then developed using Matlab/Simulink(C) software to ensure the numerical translation of the conceptual model. This simulator is problem-solving oriented, investigating the hydrosystem responses according to various scenarios, computing groundwater and river flow. Compared to observed data, the first numerical results are convincing regarding the simulated groundwater and river water levels. In that sense, the simulator is seen as a powerful tool to explore cumulative impacts of water-resource management at the catchment scale.
        Channel studies in the Plynlimon experimental catchments (Report / Institute of Hydrology)
        Average customer rating: Not rated
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          Manufacturer: Institute of Hydrology
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          Division of Plant Industry technical paper
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            A. B Costin
            Manufacturer: Commonwealth Scientific and Industrial Research Organization
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              Manufacturer: University of Natal, Dept. of Agricultural Engineering
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              A Hydrogeological Study in the Basin of the Gulp Creek: A Reconnaissance in a Small Catchment Area (Agricultural University Wageningen Papers)
              Average customer rating: Not rated
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                D.J.G. Nota , and et al
                Manufacturer: Pudoc Scientific Publishers
                ProductGroup: Book
                Binding: Paperback

                HydrologyHydrology | Environmental | Civil | Engineering | Professional & Technical | Subjects | Books
                ASIN: 9067541222
                Hydrology, soil mechanics, and kinematics of slow mass movements in the Widenbach catchment, Switzerland (Nederlandse geografische studies)
                Average customer rating: Not rated
                  Hydrology, soil mechanics, and kinematics of slow mass movements in the Widenbach catchment, Switzerland (Nederlandse geografische studies)
                  Stefan van Beurden
                  Manufacturer: Koninklijk Nederlands Aardrijkskundig Genootschap/Faculteit Ruimtelijke Wetenschappen Universiteit Utrecht
                  ProductGroup: Book
                  Binding: Unknown Binding

                  GeneralGeneral | Geology | Earth Sciences | Science | Subjects | Books
                  ASIN: 9068092456
                  Occasional papers / University of New South Wales, School of Geography
                  Average customer rating: Not rated
                    Occasional papers / University of New South Wales, School of Geography
                    F. C Bell
                    Manufacturer: University of New South Wales, School of Geography
                    ProductGroup: Book
                    Binding: Unknown Binding

                    HydrologyHydrology | Environmental | Civil | Engineering | Professional & Technical | Subjects | Books
                    GeneralGeneral | Urban Planning & Development | Nonfiction | Subjects | Books
                    ASIN: B0007ASSUC

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