Average customer rating:
- Great book and easy to read
- Light on content, but focuses on important basics
- One minute stretches bit too hard
- The only sales book that I often re-read
- Great Book
|
The One Minute Sales Person
Spencer Johnson
Manufacturer: Harper Perennial
ProductGroup: Book
Binding: Paperback
 General
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ASIN: 0380716038 |
Book Description
Everyone is a salesperson!Over four million people have reaped the lifetime benefits of The One Minute Manager,Spencer Johnson's phenomenal bestseller. Now Dr. Johnson reveals the unique secrets of salesmanship that can make you a success in all aspects of your life and work.Sell yourself...Aand you can sell anything.Behind every sale is a person. With Spencer Johnson's extraordinary One Minute methods, you can profit immeasurably by helping others to get what they want. This clear, easy and invaluable guide is the tool you need for personal well-being and financial success. It makes you feel good about selling and about yourself ... and it really works!
Customer Reviews:
Great book and easy to read.......2007-01-12
I loved the one minute manager and I love the one minute sales Person. Sound principles in less than a minute. In the book he includes the most important thing that sales reps forget is to sell yourself first.
Light on content, but focuses on important basics.......2006-05-09
I think this is a worthwhile book for someone who is beginning a sales career or has an antagonist attitude toward the profession, but wants to change that maybe because they are starting a business, doing consulting, etc. It is particularly good for people who don't feel comfortable with the whole idea of selling, but realize it's an important skill and is even required in daily life e.g. to sell an idea, convince a child to do something in their best interests, etc.
I have read some reviews of this book that sound harsh; I think that some of them may be overstated. While this book is short, simple and a quick read, it does a very good job of driving the basics home in a way that represents the sales profession well and honors an ethical approach to business. While the ideas themselves are simple, their application on a daily basis is not. If you read this book and embody the principles, it will make a big difference in your attitude toward sales as a profession, to your customers and to your personal income.
I think almost everyone reading this has probably been on the receiving end of a bad or unscrupulous salesperson. They unfortunately are not rare and give the profession a bad name. Their tactics are coercive and manipulative. This is not the kind of sales that this book talks about.
Personally, I think a good salesperson earns their money by helping a customer to understand their needs, asks powerful questions that bring out the implications of their customer's business situation and presents options that the customer will feel good about. They also build relationships based on trust, superior product knowledge and professionalism. They keep their commitments, follow through on promises and know the difference between persuasion and manipulation.
This book is a book that uses story to demonstrate what makes a professional salesperson in the best sense of the word. In a nutshell, it's about mastering the basics and doing them from the heart, not with a desire to manipulate. I think this is a worthwhile message to get out there and it really does work, espeically in the long run.
Golfers, bowlers and other athletes revisit the basics frequently, often practicing them on a daily basis. The same principle applies to sales and this book does a good job of driving home the importance of mastering fundamental sales skills.
I agree with some reviews that this book is light on content. However, if a potential salesperson learns even one thing from this book that helps them to do their job better, they will easily pay for the cost of a new copy. If they form one good habit as a result of reading it, it will pay for itself many times over. With that said, why not buy it used if you are skeptical and worried that it will be a quick read? The words are the same and you might learn something. (I do agree that this book is overpriced, however.)
Personally, I have read this book more than once and I have periodically reviewed the material throughout the years. I don't think it's as good as the "One Minute Manager," but it's good. It's difficult to be a GREAT salesperson. You need to study the principles, embody them and maintain your balance, integrity and ethical principles often in the face of tempting or difficult situations. Given this reality, I think a book like this that inspires is a worthwhile read. This is especially true in a profession where a lot of people slam doors in your face and you need to deal well with rejection every day.
One minute stretches bit too hard.......2006-05-06
Compared with the monstrous success of "One Minute Manager", this sales version is kind of disappointed. The book still keeps the simple style to present main stages of sales with diagrams and big bold words. In each stage, it also tries its best to describe the process flow with necessary details.
However, I found it's kind of awkward to navigate in those diagrams for fast comprehension. Furthermore, the extended connection with goal setting, reward, and punishment weakens the emphasis of some key factors of sales: finding customer needs, telling a compelling story, and winning the trust.
Maybe salesmanship is the kind of art which is too hard to teach in a short book (just like the leadership). At this scenario, I would rather to read the big and great book for best descriptions (even as big as Michael Porter's giant volumes for competitive advantage). Otherwise, I'll just save the money to treat my sales mentor a Latte in the Starbucks (after browsing this book at the book store).
The only sales book that I often re-read.......2006-01-28
It's a quick-read book that reminds me and helps me to focus on what's important in sales; the customer is a real living, breathing person who has needs that may be unrelated to the product that I'm selling and that they shouldn't be treated like a statistic or source of financial reward.
I often re-read this book when my needs and wants become the priority. It contains simple messages, but they are effective at refocusing my efforts. I usually see results (i.e. more sales, less stress) within a few days.
Great Book.......2005-09-04
I really enjoyed this book. It was very easy to read and has already helped improve my career in selling.
Average customer rating:
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Fundraising Marketing in the One-Person Shop: Achieving Success With Limited Resources
Michael J. Henley , and
Diane L. Hodiak
Manufacturer: Development Resource Center
ProductGroup: Book
Binding: Paperback
General
| Business & Investing
| Subjects
| Books
Management & Leadership
| Business & Investing
| Subjects
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| Business Ethics
| Consolidation & Merger
| Decision-Making & Problem Solving
| Distribution & Warehouse Management
| Industrial
| Information Management
| Leadership
| Management
| Management Science
| Motivational
| Negotiating
| Operations Research
| Planning & Forecasting
| Pricing
| Production & Operations
| Project Management
| Quality Control
| Risk Assessment
| Statistics
| Strategy & Competition
| Systems & Planning
| Systems Analysis
| Teams
| Total Quality Management
| Training
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| Research & Measurement
| Rural
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| Social Situations
| Social Theory
| Suburban
| Urban
| Women
ASIN: 0965716104 |
Book Description
This digital document is an article from Franchising World, published by International Franchise Association on September 1, 2000. The length of the article is 1325 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: "Can We Talk?" (About Forms of Business Operation, That Is).(one-person corporations; partnerships; corporations)
Author: Patrick F. Olearcek
Publication:
Franchising World (Magazine/Journal)
Date: September 1, 2000
Publisher: International Franchise Association
Page: 42
Distributed by Thomson Gale
Average customer rating:
|
Eating in One-person Households - Italy
Mintel International Group Ltd.
Manufacturer: MarketResearch.com
ProductGroup: Book
Binding: Digital
General
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Research
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ASIN: B0000AG52T
Release Date: 2003-05-01 |
Download Description
"This report looks at the market for foods targeted specifically at consumers living in one-person households (OPHs) in Italy. The report covers the whole spectrum of OPHs, from young to old, and from all socio-economic groups, and therefore tackles a wide range of consumer needs. However, all these households face a common problem in that many of the foods offered in food stores today are targeted at larger households and families. In addition to OPHs, some of the issues raised in this report are increasingly relevant to consumers of larger households. With the rising incidence of snacking and individual eating, many consumers in larger households, may find that they occasionally eat alone and then face some of the problems encounters by those who live alone. In Italy, the average OPH consists of a widow aged over 65. It is clear that her needs are quite different from those of the classic ""Young Urban Professional"". Although some younger people do live alone, they constitute a minority of OPHs; in 2000, only 11% of OPHs were aged under 35, compared with 36% of all households with a head of household of this age. In many countries that are more advanced than Italy in terms of packaged food, OPHs face the problem that many of the foods offered in food stores today are targeted at larger households and families. Smaller shops, personal service, a tradition for staying put in an area and the habit of shopping a little at a time to ensure that all food is fresh, means that buying small quantities is perhaps less of a problem in Italy than elsewhere. Family mealtimes are important in Italy and take priority over many other activities. While the Italians are being offered more to do when they are not working - the gym, the tennis courts, evening classes, and so forth - they still tend to see leisure-time as time for doing nothing and just relaxing with family. However, the evening meal is losing its position as the prime meal occasion. Research by ISTAT, the Italian Government Statistics Department, shows that in 1998, one in three Italians named this as their main meal, while in 1993, just one in five did so."
Average customer rating:
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Eating in One-person Households in Germany�
Mintel International Group Ltd.
Manufacturer: MarketResearch.com
ProductGroup: Book
Binding: Digital
General
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Mintel International Group, Ltd.
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ASIN: B0000AG52N
Release Date: 2003-05-01 |
Book Description
This report looks at the eating habits of consumers living in one-person households (OPHs) in Germany, highlighting the opportunities for suppliers. The report covers the whole spectrum of OPHs, from young to old, and from all socio-economic groups and therefore assesses a wide range of consumer needs. However, all these consumers face a common problem in that many of the foods offered in food stores today are targeted at larger households and families. In addition to OPHs, some of the issues raised in this report are also relevant to consumers of larger households. With the increasing incidence of snacking and individual eating, many consumers in larger households find that they occasionally eat alone and then face some of the problems faced by one-person households. There are certain specific features of the German market to be borne in mind. One is the slow development of home meal replacements. While retailers' meal solutions are a booming market in shops elsewhere in Europe and while they appeal strongly to singles, the very strict hygiene regulations and the fact that the regulations are more scrupulously enforced make the concept less viable in Germany. So too does the high market share of discounters, with their low in-store ambience. Also significant is the housing stock in Germany, which is very modern, given the extent of the destruction during the last war. As a result, much German accommodation, particularly in large towns, is post-war and therefore more suited to smaller household sizes. This goes both for West and East Germany, although to a lesser extent for the latter, since housing there underwent less modernisation in the decades up to 1990.
Download Description
This report looks at the eating habits of consumers living in one-person households (OPHs) in Germany, highlighting the opportunities for suppliers. The report covers the whole spectrum of OPHs, from young to old, and from all socio-economic groups and therefore assesses a wide range of consumer needs. However, all these consumers face a common problem in that many of the foods offered in food stores today are targeted at larger households and families. In addition to OPHs, some of the issues raised in this report are also relevant to consumers of larger households. With the increasing incidence of snacking and individual eating, many consumers in larger households find that they occasionally eat alone and then face some of the problems faced by one-person households. There are certain specific features of the German market to be borne in mind. One is the slow development of home meal replacements. While retailers' meal solutions are a booming market in shops elsewhere in Europe and while they appeal strongly to singles, the very strict hygiene regulations and the fact that the regulations are more scrupulously enforced make the concept less viable in Germany. So too does the high market share of discounters, with their low in-store ambience. Also significant is the housing stock in Germany, which is very modern, given the extent of the destruction during the last war. As a result, much German accommodation, particularly in large towns, is post-war and therefore more suited to smaller household sizes. This goes both for West and East Germany, although to a lesser extent for the latter, since housing there underwent less modernisation in the decades up to 1990.
Average customer rating:
|
Eating in One-person Households in the UK
Mintel International Group Ltd.
Manufacturer: MarketResearch.com
ProductGroup: Book
Binding: Digital
General
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Research
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Mintel International Group, Ltd.
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ASIN: B00008WHTL
Release Date: 2003-02-01 |
Book Description
Households containing only one person (OPHs) are the fastest-growing type of household. They are expected to reach around 7.9 million in 2003, an increase of some 16% since 1997. Although almost half are aged 65+, the proportion represented by younger, more affluent consumers has increased in recent years, making this an increasingly important target market for marketeers. As a proportion of all households, one-person households under 65 grew by 7 percentage points between 1992 and 2002. This report looks at the eating habits of people in these households. It covers the whole spectrum of OPHs, from young to old, and from varying income bands, and therefore covers a wide range of differing needs and lifestyles. The report examines the hypothesis that: "ready meals are not always the most relevant products for those living in one-person households."
Download Description
Households containing only one person (OPHs) are the fastest-growing type of household. They are expected to reach around 7.9 million in 2003, an increase of some 16% since 1997. Although almost half are aged 65+, the proportion represented by younger, more affluent consumers has increased in recent years, making this an increasingly important target market for marketeers. As a proportion of all households, one-person households under 65 grew by 7 percentage points between 1992 and 2002. This report looks at the eating habits of people in these households. It covers the whole spectrum of OPHs, from young to old, and from varying income bands, and therefore covers a wide range of differing needs and lifestyles. The report examines the hypothesis that: "ready meals are not always the most relevant products for those living in one-person households."
Average customer rating:
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Fundraising & Marketing in the One Person Shop
Diane L. Hodiak , and
Crystal J. Payton
Manufacturer: Development Resource Center
ProductGroup: Book
Binding: Library Binding
Management & Leadership
| Business & Investing
| Subjects
| Books
| Business Ethics
| Consolidation & Merger
| Decision-Making & Problem Solving
| Distribution & Warehouse Management
| Industrial
| Information Management
| Leadership
| Management
| Management Science
| Motivational
| Negotiating
| Operations Research
| Planning & Forecasting
| Pricing
| Production & Operations
| Project Management
| Quality Control
| Risk Assessment
| Statistics
| Strategy & Competition
| Systems & Planning
| Systems Analysis
| Teams
| Total Quality Management
| Training
Raising Capital
| Small Business & Entrepreneurship
| Business & Investing
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Sociology
| Social Sciences
| Nonfiction
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| Abuse
| Adults
| Aging
| Children
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| Death
| General
| History
| Leisure
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| Medicine
| Men
| Occupational
| Race Relations
| Religion
| Research & Measurement
| Rural
| Social Groups
| Social Situations
| Social Theory
| Suburban
| Urban
| Women
ASIN: 0965716139 |
Book Description
Comprehensive Resource Book to train and educate nonprofit staff, volunteers, and board members. A practical, how-to kit that helps nonprofits manage better and raise more money from a variety of sources. Chapters and topics: Strategic planning, grantwriting, direct mail, telemarketing, volunteer and board development, major gifts, donor research and technology/online fundraising and marketing.
Includes index, 19 case examples, 21 illustrations of charts, samples of actual marketing communications, and market planning documents.
Book Description
This digital document is an article from The Newsletter on Newsletters, published by Thomson Gale on August 17, 2006. The length of the article is 690 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: How about an appeal from one intelligent person to another?(newsletter marketing)
Author: Fred Goss
Publication:
The Newsletter on Newsletters (Newsletter)
Date: August 17, 2006
Publisher: Thomson Gale
Volume: 43
Issue: 14
Page: 7(1)
Distributed by Thomson Gale
Average customer rating:
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Marketing The One Person Business
Mike Rounds , and
Nancy Miller
Manufacturer: CPM Systems
ProductGroup: Book
Binding: Paperback
General
| Business & Investing
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General
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ASIN: 096299443X |
Book Description
A one-person business is different from any other! As a "one person business," you have to do the business PLUS get the business. This book is devoted to helping you develop your skills in getting the business plus, spectacular tips that will assist you in doing your business more effectively.
Contains Complete Information About: Business Setup and Operation; Independent Contractor Criteria and Forms; Fee Setting, Consulting; Public Speaking and Seminars; Talk Radio and Public Television Promotion; Contracts and Agreements
Book Description
This digital document is an article from Westchester County Business Journal, published by Westfair Communications, Inc. on November 16, 1992. The length of the article is 731 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: One-person ad shops provide effective alternative for getting the message out.
Author: Tom Olsen
Publication:
Westchester County Business Journal (Magazine/Journal)
Date: November 16, 1992
Publisher: Westfair Communications, Inc.
Volume: v31
Issue: n47
Page: p8(1)
Distributed by Thomson Gale
Book Description
Whether you want to become an elementary teacher, a special education teacher, or a high school math teacher, there are many jobs out there for you. If you are choosing your first career, or are considering a career change, Teacher Career Starter can help
Customer Reviews:
Good overview of Teaching Careers.......2001-06-16
I liked this book because it gives inside information from a variety of teachers. Since I don't know any teachers personally, this was the information that helped me to get a realistic feel for the job of being a teacher. I found out that there are a lot of other people who feel the same way that I do about the importance of education, and I think that I will fit into the world of teaching very well. I liked the fact that the book included information about teacher training programs and certification requirements because it seems like that type of detail is hard to find. I am going to use this book in the future too, once I begin applying for my first teaching job because it has good info. on how to apply and also succeeding on the job once you get one. I highly recommend this book to anyone who wants to know more about how to become a teacher.
Good overview of Teaching Careers.......2001-06-16
I liked this book because it gives inside information from a variety of teachers. Since I don't know any teachers personally, this was the information that helped me to get a realistic feel for the job of being a teacher. I found out that there are a lot of other people who feel the same way that I do about the importance of education, and I think that I will fit into the world of teaching very well. I liked the fact that the book included information about teacher training programs and certification requirements because it seems like that type of detail is hard to find. I am going to use this book in the future too, once I begin applying for my first teaching job because it has good info. on how to apply and also succeeding on the job once you get one. I highly recommend this book to anyone who wants to know more about how to become a teacher.
Book Description
Some portion of the American public will react negatively to almost any new corporate initiative, as Disney discovered when it announced its plans to build an historical theme park in Virginia. Similarly, government efforts to change policy or shift budget priorities are invariably met with stiff resistance. In this enormously practical book, Lawrence Susskind and Patrick Field analyze scores of both private and public-sector cases, as well as crisis scenarios such as the Alaskan oil spill, the silicone breast implant controversy, and nuclear plant malfunction at Three Mile Island. They show how resistance to both public and private initiatives can be overcome by a mutual gains approach involving face-to-face negotiation, a strategy applied successfully by over fifteen hundred executives and officials who have attended Professor Susskind's MIT-Harvard "Angry Public" seminars.
Susskind and Field outline the six key elements of this approach in order to help business and government leaders negotiate, rather than fight, with their critics. In the process, they show how to identify who the public is, whose concerns to address first, which people and organizations must be convinced of the legitimacy of action taken, and how to assess and respond to different types of anger effectively. Acknowledging the crucial role played by the media in shaping public perception and understanding, Susskind and Field suggest a way to develop media interaction which is consistent with the six mutual gains principles, and also discuss the type of leadership that corporate and government managers must provide in order to combine these ideas into a useful whole.
We all need to be concerned about a society in which the public's concerns, fears and anger are not adequately addressed. When corporate and government agencies must spend crucial time and resources on rehashing and defending each decision they make, a frustrated and angry public contributes to the erosion of confidence in our basic institutions and undermines our competitiveness in the international marketplace. In this valuable book, Susskind and Field have produced a strong, clear framework which will help reduce these hidden costs for hundreds of executives, managers, elected and appointed officials, entrepreneurs, and the public relations, legal and other professionals who advise them.
Customer Reviews:
Real, practical, and well written.......2001-10-25
This book is an outstanding read for anyone needing PR advice. Whether you are only interested in the subject, a professor teaching it, or a professional employing it, this is an invaluable resource.
Full of real world examples and fascinating insight its written so that a novice and and expert can make sense of it, and yet it is never condescending.
More than a teaching tool, it is a set of values that every PR professional should adhere to. Teaching success and how to avoid the traps, it stays interesting and flows well all the way through.
Average customer rating:
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Dealing with an Angry Public: The Mutual Gains Approach to Resolving Disputes. (book reviews): An article from: Planning
Harold Henderson
Manufacturer: American Planning Association
ProductGroup: Book
Binding: Digital
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ASIN: B00096M3W8
Release Date: 2005-07-28 |
Book Description
This digital document is an article from Planning, published by American Planning Association on August 1, 1996. The length of the article is 1404 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Dealing with an Angry Public: The Mutual Gains Approach to Resolving Disputes. (book reviews)
Author: Harold Henderson
Publication:
Planning (Magazine/Journal)
Date: August 1, 1996
Publisher: American Planning Association
Volume: v62
Issue: n8
Page: p30(2)
Article Type: Book Review
Distributed by Thomson Gale
Product Description
Description: For those interested in knowing more about what OPM3® is and how it is used, this OPM3® Overview is a summary of OPM3® contents. This at-a-glance reference is intended to help you gain a general understanding of the features and benefits of OPM3®, as you consider the possible merits of using the OPM3® Standard in your organizations. The contents of the OPM3® Overview are simplified from the robust body of material contained in the OPM3® Standard. While a full understanding of the actual application of OPM3® requires a thorough studying of the OPM3® Standard itself, the OPM3® Overview provides a basic explanation of the components and processes of OPM3®, thereby making purchasing decisions easier.
Books:
- The Sales Automation Survival Guide : Everything You Need to Know, Before You Need to Know It
- The Sell-Your-Novel Toolkit: Everything You Need to Know About Queries, Synopses, Marketing & Breaking in
- The Trust Process in Organizations: Empirical Studies of the Determinants and the Process of Trust Development
- The United States and Canada: The Quest for Free Trade an Examination of Selected Issues (Policy Analyses in International Economics) (Policy Analyses in International Economics)
- Thomas Food & Beverage Market Place, 2000-2001: Brokers, Importers, Exporters, Catalog & Industry Resources (Thomas Food and Beverage Market Place Volume 3)
- Turks & Caicos Offshore Investment & Business Guide
- US Residential Real Estate Investment & Business Guide for Foreigners (World Business, Investment and Government Library)
- Using the Internet Faster & Smarter
- Vulnerable Transactions in Corporate Insolvency
- WHICH MBA?: A critical guide to the world's best MBAs (16th Edition) (Which Mba?)
Books Index
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