The Four Books of Architecture (Dover Pictorial Archives)
Average customer rating: 5 out of 5 stars
  • A classic
  • must have for your library
The Four Books of Architecture (Dover Pictorial Archives)
Andrea Palladio
Manufacturer: Dover Publications
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
GeneralGeneral | Architects, A-Z | Architecture | Professional & Technical | Subjects | Books
ReferenceReference | Architecture | Professional & Technical | Subjects | Books
Similar Items:
  1. The Ten Books on Architecture The Ten Books on Architecture
  2. The Seven Lamps of Architecture The Seven Lamps of Architecture
  3. Vitruvius on Architecture Vitruvius on Architecture
  4. On the Art of Building in Ten Books On the Art of Building in Ten Books
  5. Towards a New Architecture Towards a New Architecture

ASIN: 0486213080

Book Description

Exemplary reprint of l6th-century classic. Covers classical architectural remains, Renaissance revivals, classical orders, more. 1738 Ware English edition. 216 plates. "...a new and splendid edition of what has probably been the most influential book published in the history of architecture since its first appearance in 1570." — Art in America.

Customer Reviews:

5 out of 5 stars A classic.......2006-11-10

This book belongs in all of the architecture libraries of the world. It is a book that is a classic, a "must have" for all the professionals in the field. It requires a bit of concentration to read, because it is written in an "old fashioned" way, where some of the letters look a bit odd for the modern eyes ( the letters "s" in a lot of the words look like an "f", which reminds you of the german "ß"). But other than that, I think it is a wonderful book, carefully illustrated. I gave one as a gift for an architect friend, and he has been enjoying it a lot.

5 out of 5 stars must have for your library.......2000-04-03

The four books of andrea palladio is a must have for the interior design library. The father of architecture's designs are the cornerstone of good classical design. Even though he is so widely copied he has never been equaled. This is a very good value for his works.
The Four Books on Architecture
Average customer rating: 5 out of 5 stars
  • Andrea Palladio: The Four Books on Architecture
  • Modern Translation Details Ancient Architectural Secrets
  • An exemplary edition
The Four Books on Architecture
Andrea Palladio
Manufacturer: The MIT Press
ProductGroup: Book
Binding: Hardcover

HistoryHistory | Subjects | Books | Africa | Americas | Ancient | Arctic & Antarctica | Asia | Australia & Oceania | Books on CD | Books on Cassette | Europe | Gay & Lesbian | Historical Study | Large Print | Middle East | Military | Military Science | Russia | United States | World
ReferenceReference | Subjects | Books | Almanacs & Yearbooks | Atlases & Maps | Books on CD | Books on Cassette | Business Skills | Careers | Catalogs & Directories | Consumer Guides | Dictionaries & Thesauruses | Education | Encyclopedias | Etiquette | Foreign Languages | Fun Facts | Genealogy | General | Job Hunting | Large Print | Law | Publishing & Books | Quotations | Spanish-Language Reference | Study Guides | Test Prep Central | Words & Language | Writing
GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
ResidentialResidential | Building Types & Styles | Architecture | Professional & Technical | Subjects | Books
Specific StylesSpecific Styles | Building Types & Styles | Architecture | Professional & Technical | Subjects | Books
GeneralGeneral | Architects, A-Z | Architecture | Professional & Technical | Subjects | Books
ReferenceReference | Architecture | Professional & Technical | Subjects | Books
GeneralGeneral | History & Periods | Architecture | Professional & Technical | Subjects | Books
GeneralGeneral | Architecture | New & Used Textbooks | Stores | Books
All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
ProfessionalProfessional | Qualifying Textbooks - Fall 2007 | Stores | Books
ReferenceReference | Qualifying Textbooks - Fall 2007 | Stores | Books
Look Inside History BooksLook Inside History Books | Trip | Specialty Stores | Books
Look Inside Reference BooksLook Inside Reference Books | Trip | Specialty Stores | Books
Similar Items:
  1. The Ten Books on Architecture The Ten Books on Architecture
  2. On the Art of Building in Ten Books On the Art of Building in Ten Books
  3. The Villas of Palladio The Villas of Palladio
  4. Vitruvius: Ten Books on Architecture Vitruvius: Ten Books on Architecture
  5. Andrea Palladio: The Complete Illustrated Works Andrea Palladio: The Complete Illustrated Works

ASIN: 0262161621

Book Description

The Renaissance architect Andrea Palladio was one of the most influential figures that the field of architecture has ever produced. For classical architects, the term Palladian stands for a vocabulary of architectural forms embodying perfection and beauty. Of even greater significance than Palladio's buildings is his treatise I quattro libri dell'architettura (The Four Books On Architecture), the most successful architectural treatise of the Renaissance and one of the two or three most important books in the literature of architecture. First published in Italian in 1570, it has been translated into every major Western language.

This is the first English translation of Palladio in over 250 years, making it the only translation available in modern English. Until now, English-language readers have had to rely mostly on a facsimile of Isaac Ware's 1738 translation and the eighteenth-century engravings prepared for that text. This new translation by Robert Tavernor and Richard Schofield contains Palladio's original woodcuts, reproduced in facsimile and positioned correctly, adjacent to the text. The book also contains a glossary that explains technical terms in their original context, a bibliography of recent Palladio research, and an introduction to Palladio and his times.

The First Book discusses building materials and techniques, as well as the five orders of architecture: Tuscan, Doric, Ionic, Corinthian, and Composite. Palladio describes the characteristics of each order and illustrates them. The Second Book discusses private town houses and country estates, almost all designed by Palladio. The Third Book discusses streets, bridges, piazzas, and basilicas, most of ancient Roman origin. The Fourth Book discusses ancient Roman temples, including the Pantheon.

Customer Reviews:

5 out of 5 stars Andrea Palladio: The Four Books on Architecture.......2003-04-11

One of the most celebrated and influential of architectural texts has been republished in a highly readable version by Robert Tavernor and Richard Schofield (the first new English translation since 1738!) with facsimiles of Palladio's woodcuts, correctly placed in the text. It makes a wonderful introduction to the timeless principles of architecture and to Palladio's dazzling oeuvre. How agreeable it would be to browse this classic in the shade of the Villa Rotunda on a hot summer afternoon. (Michael Webb is the book reviewer for LA Architect magazine.)

5 out of 5 stars Modern Translation Details Ancient Architectural Secrets.......1999-05-01

Palladio was not the first to publish a book illustrating principles of classical architecture but he was the most convincing. Palladio's finely detailed, measured wood cut illustration --reproduced at a slightly smaller scale in this translation--, made the long lost principles of Roman architecture and construction easy to understand.

In his Four Books of Architecture of 1570, Andrea Palladio balanced illustrations of ancient Roman construction, that he had drawn from observing ruins, with brief, straightforward practical interpretations of historical descriptions of Roman architectural design and construction from Vitruvius's First Century BC Treatise on Roman And Greek architecture, which had been found a century before in a Swiss monastery. To this treatise on Roman architecture, Palladio added examples of his own imaginative designs to demonstrate how ancient principles of engineering, planning, construction and decoration could enhance public and private buildings of his day.

Palladio's successful Four Books were published and translated many times. They became one of the most cited references for architects in the West, where they dominated architectural studies until academic training for architects became standard in the 19th century. Variations on Palladio's designs are everywhere. Thomas Jefferson's house, Montecello, is one of the best known examples in the U.S.. Jefferson owned a copy of Palladio's 1570 edition of the Four Books.

Robert Tavernor and Richard Schofield's well written, carefully annotated scholarly, 1997 translation of Palladio's Four Books --the first new English translation since 1738-- from MIT Press is a pleasure to read for what it reveals much about both great principles and fine detail of classical design and construction practices. The text explains how Palladio organized rooms in urban palaces as well as how he arranged living, storage and work areas in his rural villas to take advantage of the climate. Practical details about construction include building foundations, sizing windows, designing classical columns as well as instructions for to selecting and harvesting timber: Cut trees only in the fall after the sap has run out. Cure the lumber, covered with excrement, under a shelter for two years to prevent rot.

The text also details how to quarry, cut and set stone --always in place--, how to prepare cement, mortar and concrete and how to build masonry formed concrete walls, as the Romans did. The reinforced masonry used today is the same in principle as Roman walls. We have merely modified the pratice in this century with larger hollow bricks, Portland cement and steel reinforcing.

It's not possible to understand Roman and modern architectural history in the West or building technology with without studying Palladio. Original editions of Palladio's 1570 book are available in a few rare book libraries. Occasionally a copy turns up in rare book auctions. Robert Tavernor's new English translation of the Four Books makes Palladio accessible to modern English readers.

5 out of 5 stars An exemplary edition.......1998-04-22

This is one of the most important of architectural manuals. Palladio's influence was enormous; one magnificent example of American Palladianism is Thomas Jefferson's University of Virginia Library; others can be found in the work of Philip Johnson. The design of The Four Books of Architecture is one of the reasons for this success. Drawings and plans fill the page, comments are sparing, invitations to use the eye and imagination as well as practical instructions. In this respect Palladio's book resembles that of the equally influential, equally visionary Paul Klee in his Pedagogical Sketchbooks. Seeing so much of his influence in public buildings, it is hard not to find the original sourcebook refreshing. I'd suggest looking through it alongside a general survey of the buildings themselves, like translator Robert Tavernor's Palladio and Palladianism (in Thames and Hudson's World of Art series). Tavernor has done his job very well. The english translation is neither anachronistic nor colloquial, but as lucid as the original. The book's designers have really done brilliantly in finding the most suitable typefaces to match Palladio's original woodcuts and in choosing a size and format, down to the weight and colour of the paper, that makes these ideas handsome and vivid now. An exemplary edition. Richard Bernas.
Four Extraordinary Skyscrapers: and The Illuminated, Skyscraping, Build-It-Yourself Card Tower (It's Amazing)
Average customer rating: 4 out of 5 stars
  • Nifty, but one part missing from my kit
Four Extraordinary Skyscrapers: and The Illuminated, Skyscraping, Build-It-Yourself Card Tower (It's Amazing)
Edward, Jr. Keister
Manufacturer: Running Press Book Publishers
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
ReferenceReference | Architecture | Professional & Technical | Subjects | Books
Specific StylesSpecific Styles | Building Types & Styles | Architecture | Professional & Technical | Subjects | Books
GeneralGeneral | Building Types & Styles | Architecture | Professional & Technical | Subjects | Books
ASIN: 0762424508

Book Description

This interactive book-plus allows readers to learn about a quartet of the world's most classic skyscrapers- the Empire State Building in Manhattan; the Transamerica Pyramid in San Francisco; Petronas Towers in Kuala Lumpur, Malaysia; and the Bank of China tower in Hong Kong-and then build a versatile two-foot-high tower of their own. The 64-page, pocket-size book is a fascinating exploration of skyscraper design and construction, with interesting facts about the structures and their architects Shreve, Lamb & Harmon, William L. Pereira & Associates, Cesar Pelli, and I.M. Pei. Included is a deck of illustrated cards that, when formed into the tower, feature the four skyscrapers on each side. The visually stunning card tower also functions as a lamp. The innovative packaging also has a perforated opening at the top of the box that can serve as the base of the card tower.

Customer Reviews:

4 out of 5 stars Nifty, but one part missing from my kit.......2007-07-15

At the new low price, I think this is a terrific kit. Simple to assemble, nice quality, and seems relatively sturdy since I've reinforced it with a bit of clear tape hidden inside, to hold each card in its place. (Tape not included).

This is an accent lamp. Doesn't give off much light. I like it, though; sitting next to it, I feel 10,000 feet tall.

One small problem is that I did not get one of each necessary card. One card was missing, and instead I received a duplicate of another.
Fresh Dialogue Four: New Voices in Graphic Design
Average customer rating: Not rated
    Fresh Dialogue Four: New Voices in Graphic Design

    Manufacturer: Princeton Architectural Press
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
    GeneralGeneral | Drawing & Modelling | Architecture | Professional & Technical | Subjects | Books
    IllustrationIllustration | Commercial | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
    BooksBooks | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
    GeneralGeneral | Graphic Arts | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
    GeneralGeneral | Arts & Photography | Subjects | Books
    Similar Items:
    1. Fresh Dialogue Five: New Voices in Graphic Design (Fresh Dialogue) Fresh Dialogue Five: New Voices in Graphic Design (Fresh Dialogue)
    2. Fresh Dialogue Six: Friendly Fire: New Voices in Graphic Design (Fresh Dialogue/New Voices in Graphic Design) Fresh Dialogue Six: Friendly Fire: New Voices in Graphic Design (Fresh Dialogue/New Voices in Graphic Design)
    3. Fresh Dialogue 3 Fresh Dialogue 3
    4. Fresh Dialogue 2: New Voices in Graphic Design (Fresh Dialogue) Fresh Dialogue 2: New Voices in Graphic Design (Fresh Dialogue)
    5. Fresh Dialogue 1, New Voices in Graphic Design Fresh Dialogue 1, New Voices in Graphic Design

    ASIN: 1568984634

    Book Description

    Fresh Dialogue Four bring together the work of three young and innovative graphic designers who have been selected as participants in the Fresh Dialogue series by the New York Chapter of the AIGA. Taking the word "spine" as its theme, the book examines the worlds of publishing and self-publishing from the perspective of the graphic designer.
    Fresh Dialogue Four coaxes the inner thoughts, struggles, and insights of these emerging leaders of the design world. Jason Fulford is a photographer, graphic designer, and publisher. He is the cofounder of the non-profit imprint J&L Books. Peter Buchanan-Smith is an art director, graphic designer, author, and publisher of The Ganzfeld magazine. He is the former art director of the New York Times Op-Ed page, and co-founded the design firm and publishing company Monday Morning. Leanne Shapton is an illustrator, art director, graphic designer, and publisher. She art-directed the Arts and Life section of the Canadian newspaper National Post, and is co-founder of J&L Books.
    Four Pictures by Emily Carr
    Average customer rating: Not rated
      Four Pictures by Emily Carr
      Nicolas Debon
      Manufacturer: Groundwood Books
      ProductGroup: Book
      Binding: Hardcover

      TeensTeens | Subjects | Books | Authors, A-Z | Biographies & Memoirs | Health, Mind & Body | History & Historical Fiction | Horror | Literature & Fiction | Manga | Mysteries | Reference | Religion & Spirituality | School & Sports | Science & Technology | Science Fiction & Fantasy | Series | Social Issues
      GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
      CanadianCanadian | International | Architecture | Professional & Technical | Subjects | Books
      ArtArt | Biographies | People & Places | Children's Books | Subjects | Books
      CanadianCanadian | Biographies | People & Places | Children's Books | Subjects | Books
      FictionFiction | Art | Arts & Music | Children's Books | Subjects | Books
      HistoryHistory | Art | Arts & Music | Children's Books | Subjects | Books
      PaintingPainting | Art | Arts & Music | Children's Books | Subjects | Books
      Comics & Graphic NovelsComics & Graphic Novels | Science Fiction, Fantasy, Mystery & Horror | Literature | Children's Books | Subjects | Books
      GeneralGeneral | Literature | Children's Books | Subjects | Books
      GeneralGeneral | Comic Strips | Comics & Graphic Novels | Subjects | Books
      GeneralGeneral | Comics & Graphic Novels | Subjects | Books
      GeneralGeneral | Graphic Novels | Comics & Graphic Novels | Subjects | Books
      GeneralGeneral | Arts & Photography | Subjects | Books
      CanadianCanadian | Regional | History & Criticism | Arts & Photography | Subjects | Books
      CanadianCanadian | Historical | Biographies & Memoirs | Subjects | Books
      Similar Items:
      1. Growing Pains: An Autobiography Growing Pains: An Autobiography
      2. Emily Carr and Her Dogs: Flirt, Punk, and Loo Emily Carr and Her Dogs: Flirt, Punk, and Loo
      3. The Art of Emily Carr The Art of Emily Carr
      4. Understanding Comics: The Invisible Art Understanding Comics: The Invisible Art

      ASIN: 0888995326

      Book Description

      Emily Carr was one of the few famous women painters of her generation, and today her work is being exhibited with and compared to that of Georgia O’Keeffe and Frida Kahlo. In this original picture book, Nicolas Debon traces Carr’s life through four of her best paintings. The first part, named after the painting Cedar House, shows her first sketching trip to a remote village, where she discovers West Coast native life and art. Autumn in France depicts Carr at work in a Paris art studio and immersing herself in the "New Art" of Chagall, Matisse, and Picasso. In Silhouette, her paintings are exhibited at the National Gallery and she meets with artists in the Group of Seven. Finally, in Beloved of the Sky, Carr reaches her full potential as an artist. Debon’s illustrations perfectly capture Carr’s determined, eccentric character and the times she lived in. Readers will be delighted with the depictions of the streets of Paris, Carr’s caravan and pet monkey, and the natural world that inspired her.
      Behind the Facade: Four Centuries of Scottish Interiors
      Average customer rating: Not rated
        Behind the Facade: Four Centuries of Scottish Interiors
        Sheila MacKay
        Manufacturer: Stationery Office Books (TSO)
        ProductGroup: Book
        Binding: Hardcover

        GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
        StyleStyle | Interior Design | Architecture | Professional & Technical | Subjects | Books
        ScotlandScotland | Europe | History | Subjects | Books
        Social HistorySocial History | Historical Study | History | Subjects | Books
        Decoration & OrnamentDecoration & Ornament | Interior Design | Home & Garden | Subjects | Books
        GeneralGeneral | Interior Design | Home & Garden | Subjects | Books
        StyleStyle | Interior Design | Home & Garden | Subjects | Books
        GeneralGeneral | Arts & Photography | Subjects | Books
        ASIN: 0114952396
        Four Books of Architecture.
        Average customer rating: Not rated
          Four Books of Architecture.

          Manufacturer: 1965
          ProductGroup: Book
          Binding: Hardcover
          ASIN: B000IBVHYE
          Four Software Tools Plus: Applications and Concepts (Wadsworth Series in Computer Information Systems)
          Average customer rating: Not rated
            Four Software Tools Plus: Applications and Concepts (Wadsworth Series in Computer Information Systems)
            Tim Duffy
            Manufacturer: Wadsworth Pub Co
            ProductGroup: Book
            Binding: Paperback

            Computer DesignComputer Design | Microprocessors & System Design | Hardware | Computers & Internet | Subjects | Books
            NetworksNetworks | Networks, Protocols & APIs | Networking | Computers & Internet | Subjects | Books
            GeneralGeneral | Networks, Protocols & APIs | Networking | Computers & Internet | Subjects | Books
            GeneralGeneral | Programming | Computers & Internet | Subjects | Books
            Word ProcessingWord Processing | Microsoft | Computers & Internet | Subjects | Books
            GeneralGeneral | Computers & Internet | Subjects | Books
            GeneralGeneral | Software | Computers & Internet | Subjects | Books
            MathematicsMathematics | Professional Science | Professional & Technical | Subjects | Books | Applied | Chaos & Systems | Geometry & Topology | Mathematical Analysis | Mathematical Physics | Number Systems | Pure Mathematics | Transformations | Trigonometry
            ASIN: 053410164X
            On the Edge of the World: Four Architects in San Francisco at the Turn of the Century (Oppositions Books)
            Average customer rating: 5 out of 5 stars
            • A must-have book for any student of California architecture
            On the Edge of the World: Four Architects in San Francisco at the Turn of the Century (Oppositions Books)
            Richard W. Longstreth
            Manufacturer: MIT Press
            ProductGroup: Book
            Binding: Hardcover

            CriticismCriticism | Architecture | Professional & Technical | Subjects | Books
            GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
            Similar Items:
            1. Toward a Simpler Way of Life: The Arts and Crafts Architects of California Toward a Simpler Way of Life: The Arts and Crafts Architects of California
            2. Are My Blinkers Showing?: Adventures in Filmmaking in the New Russia Are My Blinkers Showing?: Adventures in Filmmaking in the New Russia
            3. Five California Architects Five California Architects

            ASIN: 026212100X

            Book Description

            Richard Longstreth provides a detailed picture of the early careers of four architects--Bernard Maybeck, Willis Polk, Ernest Coxhead, and A.C. Schweinfurth--who had a decisive impact on the course of design in the San Francisco Bay Area and who stand as significant contributors to American architecture.

            Customer Reviews:

            5 out of 5 stars A must-have book for any student of California architecture.......2001-02-10

            This is the only book I have found with highly detailed information about Ernest Coxhead, Willis Polk and A.C. Schweinfurth. The other architect featured here is Bernard Maybeck, who has been written about in other books. This book is excellent at showing how the works of these four architects were influenced by their mentors, such as A. Page Brown, Mckim, Mead & White, Daniel Burnham, and how their work influenced each other into what was to be known as the San Francisco Bay Regional style. As any architecture book should be, it is well illustrated with photos and drawings of the works of these architects, as well as examples of buildings that influenced them.
            A new Translation of Palladio.(Andrea Palladio - The Four Books on Architecture)(Book Review) (book review): An article from: Architectural Science Review
            Average customer rating: Not rated
              A new Translation of Palladio.(Andrea Palladio - The Four Books on Architecture)(Book Review) (book review): An article from: Architectural Science Review

              Manufacturer: University of Sydney, Faculty of Architecture
              ProductGroup: Book
              Binding: Digital

              Palladio, AndreaPalladio, Andrea | Architects, A-Z | Architecture | Professional & Technical | Subjects | Books
              ASIN: B0008DMKCA
              Release Date: 2005-07-31

              Book Description

              This digital document is an article from Architectural Science Review, published by University of Sydney, Faculty of Architecture on June 1, 2003. The length of the article is 751 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

              Citation Details
              Title: A new Translation of Palladio.(Andrea Palladio - The Four Books on Architecture)(Book Review) (book review)
              Publication: Architectural Science Review (Refereed)
              Date: June 1, 2003
              Publisher: University of Sydney, Faculty of Architecture
              Volume: 46 Issue: 2 Page: 217(1)

              Article Type: Book Review

              Distributed by Thomson Gale

              Creative Edge: Letterhead + Business Card Design (Creative Edge)
              Average customer rating: 3.5 out of 5 stars
              • DePaulian
              • To each their own . . .
              Creative Edge: Letterhead + Business Card Design (Creative Edge)
              Lynn Haller
              Manufacturer: North Light Books
              ProductGroup: Book
              Binding: Hardcover

              History & CriticismHistory & Criticism | Arts & Photography | Subjects | Books | Criticism | General | Regional | Themes | Women in Art
              GeneralGeneral | Instructional & How-To | Arts & Photography | Subjects | Books
              GeneralGeneral | Design & Decorative Arts | Arts & Photography | Subjects | Books
              GeneralGeneral | Graphic Arts | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
              GeneralGeneral | Arts & Photography | Subjects | Books
              Letterhead, Logos, & Business CardsLetterhead, Logos, & Business Cards | Design | HOWdesign Studio | Specialty Stores | Books
              All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
              Arts & PhotographyArts & Photography | Qualifying Textbooks - Fall 2007 | Stores | Books
              Similar Items:
              1. Creative Edge Page Design (Creative Edge Series) Creative Edge Page Design (Creative Edge Series)
              2. Letterhead & Logo Design 7 (Letterhead and Logo Design) Letterhead & Logo Design 7 (Letterhead and Logo Design)
              3. Creative Edge Brochures (Creative Edge) Creative Edge Brochures (Creative Edge)
              4. The Best of Business Card Design 5 (Best of Business Card Design) The Best of Business Card Design 5 (Best of Business Card Design)
              5. Identity Solutions: How to Create Effective Brands With Letterheads, Logos and Business Cards Identity Solutions: How to Create Effective Brands With Letterheads, Logos and Business Cards

              ASIN: 1581801521

              Book Description

              Depicting the right sense of attitude, service and market position with just a tiny image and type is a major challenge. Yet great letterhead and business card design is crucial because it showcases a designer's--or client's--business in a glance. Where else must a design idea be conveyed so economically, focusing on the brilliance of the concept, uncluttered by coupons, price lists, graphs, or photographs?

              Designer's will find advice and examples that illustrate superb uses of image, type, color, graphics, paper, size, format and printing. They'll also get guidelines for meeting the needs of their clients, creating high impact designs on a low budget and using special production techniques, including thermography, letterpress and die cutting.

              * Features award-winning work from today's hottest designers
              * Provides a reference for contemporary designs that stand above the rest

              Customer Reviews:

              5 out of 5 stars DePaulian.......2004-08-06

              If you want step-by-step instruction on how to design a letterhead, this book isn't for you, but if you want to see lots of letterheads and business cards that push the artistic boundaries and that will inspire you to rethink your options when designing, then you've love this book. The captions are more in-depth than those of other books of this kind, and consist of quotes straight from the designers themselves on what
              they did, and how they did it--way better than just telling you what you can see for yourself.

              2 out of 5 stars To each their own . . ........2002-03-17

              This book is great if you are looking for some inspiration or finding out which programs can be used to do what. However; this book was not written (and I use the term "written" loosely) for someone with less than 5-6 years of design under their belt.
              Fortunately, I am one of those people, nonetheless, I still didn't care for this book. There wasn't enough verbal-meat to sink your teeth into and say "Oh, that's how that was done." The authour would rather keep you guessing.

              International Center of Pho: Encyclopedia Ph
              Average customer rating: Not rated
                International Center of Pho: Encyclopedia Ph
                Rh Value Publishing
                Manufacturer: Random House Value Publishing
                ProductGroup: Book
                Binding: Hardcover

                GeneralGeneral | Photography | Arts & Photography | Subjects | Books
                Photo EssaysPhoto Essays | Photography | Arts & Photography | Subjects | Books
                ReferenceReference | Photography | Arts & Photography | Subjects | Books
                ASIN: 051755271X
                Release Date: 1984-09-04

                Toxic Gumbo
                Average customer rating: Not rated
                  Toxic Gumbo
                  Lydia Lunch
                  Manufacturer: Vertigo
                  ProductGroup: Book
                  Binding: Paperback

                  GeneralGeneral | Drawing | Arts & Photography | Subjects | Books
                  GeneralGeneral | Comics & Graphic Novels | Subjects | Books
                  GeneralGeneral | Graphic Novels | Comics & Graphic Novels | Subjects | Books
                  GeneralGeneral | Humor | Entertainment | Subjects | Books
                  GeneralGeneral | Foreign Languages | Reference | Subjects | Books
                  ASIN: 1563893479

                  Books:

                  1. The Geometry of Love: Space, Time, Mystery, and Meaning in an Ordinary Church
                  2. The Incas and Their Ancestors: The Archaeology of Peru (Revised Edition)
                  3. The Indian Tipi: Its History, Construction, and Use
                  4. The Most Beautiful Libraries in the World
                  5. The Nature of Design: Ecology, Culture, and Human Intention
                  6. The Old Barn Book: A Field Guide to North American Barns and Other Farm Structures
                  7. The Slate Roof Bible: Understanding, Installing and Restoring the World's Finest Roof (The Slate Roof Bible, 2nd Edition)
                  8. Tibor Kalman, Perverse Optimist
                  9. Trompe L'Oeil Sky and Sea
                  10. Ultimate Bathroom Design

                  Books Index

                  Books Home

                  Recommended Books

                  1. Planet Earth: As You've Never Seen It Before
                  2. History: Fiction or Science
                  3. Wave-Swept Shore: The Rigors of Life on a Rocky Coast
                  4. An Introduction to Combustion: Concepts and Applications w/Software
                  5. Dragonart: How to Draw Fantastic Dragons and Fantasy Creatures
                  6. Global Institutions, Marginalization and Development
                  7. Cuisine Rapide
                  8. Building Type Basics for Transit Facilities
                  9. 50 Favorite Furnishings By Frank Lloyd Wright
                  10. Microbial Endophytes